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May 13, 2020
Rodrigo Neves, Technology Officer, explains how Akeneo PIM helped Midland Scientific cut enrichment costs from $5/SKU to $1/SKU.
Type
B2B
B2C
Challenge
eCommerce
Omnichannel Commerce
Rodrigo Neves, Technology Officer at Midland Scientific, explains how Akeneo PIM helps Midland Scientific provide a compelling product experience, manage a diverse and highly technical catalog, increase productivity, and cut enrichment costs from $5/SKU to $1/SKU. Rodrigo further explains how automation will help better manage supplier data and drive additional efficiency.
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