IDC Spotlight Report: The Power of a PX Strategy in Omnichannel Commerce

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Whitepapers

May 22, 2024

IDC Spotlight Report: The Power of a PX Strategy in Omnichannel Commerce

Discover how businesses can seamlessly integrate B2B and B2C operations across multiple channels, leveraging PXM to optimize product experiences, drive engagement, and stay ahead in today's dynamic digital marketplace.

Type

B2B

B2C

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Delve into the transformative landscape of modern commerce for both B2B and B2C organizations with the latest 2024 IDC Spotlight, From Complexity to Clarity: Transformative Power of Product Experience Strategy in Omnichannel Commerce.

As businesses navigate the dynamic interplay of digital and physical realms, this insightful report unveils the strategic imperative of a Product Experience (PX) Strategy, transcending traditional boundaries of commerce to craft seamless customer experiences. Through a meticulous exploration of Product Experience Management (PXM), discover how businesses can orchestrate product narratives that resonate across diverse channels, fostering engagement, loyalty, and commercial success.

From the strategic nexus of PXM in omnichannel commerce to its tangible benefits in cross-channel retailing and B2B engagement, this report offers invaluable insights for industry leaders and innovators alike. Whether you seek to elevate customer experiences, optimize operational efficiency, or harness the power of data-driven decision-making, the 2024 IDC Spotlight Report was created to help your teams navigate the ever-evolving landscape of B2B and B2C digital commerce.

Embark on a journey of discovery today and unlock the key to sustainable growth and competitive advantage in the digital age from Akeneo and expert analysts at IDC.

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