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Resale Markets: Why Secondhand is the New First Choice

Discover how different fashion brands, from luxury to high fashion to outdoor gear retailers and more, are embracing the resale market and encouraging sustainable purchases by providing a place for consumers to buy and sell pre-loved items.

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Feb 05, 2025

Akeneo Earns Top Recognition in Industry Analyst Reports

The latest analyst reports from IDC and Gartner are out, and Akeneo has been recognized as a leader in a number of different ways! From our AI-powered innovations to seamless product activation capabilities, these reports highlight why Akeneo stands out in the industry. Whether you’re exploring a PIM solution or looking to future-proof your product experience strategy, these insights offer valuable takeaways.

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Feb 03, 2025

The Green Blueprint: How Three Businesses Champion Sustainability with Transparency

With greenwashing at an all-time high and consumer trust at an all-time low, discover how real-life businesses across different industries are proving that real sustainability isn’t just about marketing; it’s about data, transparency, and long-term impact.

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Jan 31, 2025 7 min to read

Sow PIM, Reap Growth: Sustainable Marketing Initiatives

Dive into the heart of sustainable marketing: what it means, why it matters, and how leveraging the right data and the right technology can streamline sustainability efforts, ensuring increased sales, enriched data, and an enhanced customer experience.

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Jan 27, 2025

The Proactive Approach to Regulations Compliance

Staying ahead of sustainability regulations may seem like a daunting task, but it can be a golden opportunity for businesses to lead in transparency, accountability, and innovation. Discover the actionable steps you can take for proactive compliance, including how to leverage the right data and tech to meet evolving standards.

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Jan 24, 2025

Run That Back – What is Reverse Logistics?

Discover how reverse logistics enables businesses to support a circular economy by repairing and recycling products, promoting sustainability, generating revenue, enhancing customer experiences, and boosting brand reputation.

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Jan 22, 2025

Thinking Outside the Stack: The Case for Composable Commerce and PIM

In a world where consumer behavior evolves at lightning speed, traditional, one-size-fits-all tech solutions often don’t cut it anymore. Discover how composable PIM solutions can empower businesses to build tailored, modular digital ecosystems that grow and adapt as their needs change.

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Jan 20, 2025

The Environmental Impact of Returns

Online returns may feel like a simple convenience, but their environmental costs are detrimental, ranging from carbon emissions equivalent to millions of cars to billions of pounds of waste filling landfills each year. Discover the ecological impact of returns, along with four actionable strategies designed to help retailers reduce returns, minimize waste, and create a more sustainable future without compromising customer satisfaction.

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Jan 17, 2025

What Is BOPIS and Why Is It Important?

Discover the meaning of BOPIS and how to execute it effectively. By integrating hybrid shopping into your business, you can bring together the best of both digital convenience and in-store experiences, creating a seamless journey for your customers while ultimately driving sales.

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Jan 15, 2025

5 Steps to Ensure the Success of Your PIM Project

Embarking on a PIM project is a game-changer for centralizing and optimizing product data, but success hinges on careful preparation. Created by trusted Akeneo partner O2 Commerce, this article outlines five essential steps to lay a strong foundation for your PIM implementation, from understanding your product data to streamlining workflows and planning resources effectively. Drawing from real-life experiences, we showcase how meticulous planning and strategic use of Akeneo’s PIM solution enabled them to enhance efficiency, automate processes, and streamline data management.

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Jan 13, 2025

4 Key Takeaways From the 2024 Holiday Shopping Season

The 2024 holiday shopping season broke records, with nearly $242 billion in spending and big shifts in how customers shop. Whether you’re looking to refine your promotional strategies, leverage AI for personalization, or tackle the returns problem head-on, these insights provide a roadmap for thriving in 2025 and beyond.

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Jan 10, 2025 6 min to read

The Trends Shaping PIM: Building a Scalable and Transparent Product Ecosystem

Discover how Akeneo empowers brands to build flexible, scalable ecosystems that enhance product data management, streamline operations, and deliver unified commerce experiences across channels in this guest blog from Valtech. Through modular architecture, real-time insights, and tools for product transparency, discover how Akeneo is enabling businesses to adapt, innovate, and thrive in an increasingly dynamic digital world.

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Jan 06, 2025

Why Master Data Management Should Be Included in Your Master Plan

Learn how Master Data Management (MDM) helps to provide a strong foundation for enterprises, driving growth and scalability by centralizing master data for customers, products, and other critical business areas — delivering high-quality data, streamlined operations, and an improved customer experience.

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