Why use a PIM?
Improve the quality and consistency of product data across all channels
Streamline the onboarding process for suppliers and data prodivers
Stop dreaming of giant spreadsheet monsters coming from outer space to destroy your data!!!
Establish one source of truth for product information
Who needs a pim?
Marketers who value a great omni-channel product experience
Data Governance Drivers who want to maintain consistent and structured data within the organization
Buyers who need to strenghten their relationships with suppliers
E-commerce Managers who understand the impact of product data quality on online sales
What kind of data in a PIM?
Marketing data (product stories, rich descriptions, labels…)
Media files (images, PDFs, videos…)
Technical data (measures, ingredients, specifications, …)
Users data (comments, rates, …)
Collect data from existing sources such as your ERP or suppliers’ databases
Define and clean the data you want to integrate into your catalog(s)
Specify priorities between different data sources
Enrich product descriptions with marketing or technical data
Classify products and associate them to one or several catalogs
Translate descriptions into multiple languages
Manage the lifecycle processes of your data (workflows and audits)
Control the quality of your data (completeness, duplicates, etc.)
Manage multiple sales channels (e-commerce, print, mobile applications, social networks, marketplaces, etc.)
Select catalogs and data you want to distribute through each channel
Send data to web-to-print software to easily create printed catalogs
Discover Akeneo pim
We provide an open-source solution for all the companies that want to manage their product information.Find out more!