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Activate product experiences at scale on Otto

Increase sales and minimize returns on Otto Marketplace with Akeneo’s direct API integration for product information and digital assets. As an official service provider, Akeneo helps you streamline your operations on Otto Marketplace with our seamless integration.

Otto

One of Germany’s leading e-commerce platforms, Otto Marketplace serves its 11.9 million customers with more than 14.5 million products from over 19,000 brands, across a wide range of categories including fashion, electronics, home goods, and more. One of the top marketplaces in the country, Otto maintains strict criteria to ensure a high-quality product range, benefiting both sellers and customers alike.

The power of Akeneo PIM + Activation

Accurate and complete data

No more spreadsheets – leverage your source of truth within Akeneo PIM to meet Otto Marketplace requirements at scale

Optimized product experiences

Increase your agility and launch new products on Otto Marketplace more quickly with easy channel setup, attribute mapping, and publishing automation.

Faster time-to-market

Increase your agility and launch new channels more quickly with easy channel setup, attribute mapping, and publishing options.

Manage & Enrich Product Data

Ingest, normalize, and enrich product information through Akeneo PIM’s enterprise-grade data modeling, governance, and workflows. Collect product data from suppliers using Akeneo Supplier Data Manager for seamless collaboration.  Once your data is in the PIM, easily identify and rectify missing information, optimize product data for improved SEO, and maintain brand consistency across channels. Effortlessly connect digital assets to product records and streamline your team’s operations by capitalizing on valuable insights into data quality and time-to-market.

Activate Product Catalogs

Leverage Akeneo Activation to sell more products on Otto Marketplace. Our pre-built, API integration, enables your team to easily map your product data to meet marketplace requirements and transform certain attributes to optimize performance.

  • Map PIM data to meet Otto requirements
  • Transform attributes to optimize performance and maintain data integrity
  • Schedule publishes to send product information regularly
  • Review errors and make updates quickly within Akeneo

Learn More About Akeneo Activation

Are you ready to take the next step?

Our Akeneo Experts are here to answer all the questions you might have about our products and help you to move forward on your PXM journey.