Discover how Akeneo's latest integration with Walmart Marketplace enables businesses to effortlessly activate their enriched product catalogs on Walmart.com, cutting down on manual work and reducing errors. Dive in to see how Akeneo can supercharge your presence on one of the world’s largest online platforms.
Keywords
Akeneo recently announced their integration with Walmart Marketplace, helping leading US brands and distributors activate their enriched product catalog to reach new audiences and increase sales.
Walmart Marketplace is an online platform that allows third-party sellers to list their products alongside first-party offerings on Walmart.com and reach millions of potential buyers.
When people search for products on Walmart.com, third-party sellers' products will appear in search results along with other items. Sellers on Walmart Marketplace have access to a built-in audience of 120 million Walmart.com monthly visitors and loyal customers who shop with Walmart across different categories and channels.
The newly released direct API integration allows Akeneo Activation customers to quickly set up the Walmart Marketplace channel, pull in product requirements, map & transform their enriched PIM data to meet Walmart requirements, and syndicate product information and digital assets automatically to stay compliant with Walmart requirements.
Historically, activating your presence on such an important marketplace like Walmart.com required wasting hundreds of hours wading through spreadsheets, filling out countless attributes and trying to pull data from multiple sources to try and create a complete product record. Not only did this manual process lead to slower time to market, but it also was incredibly error-prone and often led to poor performances on a crucial marketplace.
Now, with Akeneo Activation in place, companies can automate this entire process, pulling enriched product information from an organized central repository within Akeneo PIM and syndicating directly to Walmart Marketplace.
You can learn more about the integration and how Akeneo can help you optimize your sales performance on Walmart Marketplace: https://www.akeneo.com/walmart-marketplace/
Connect your enriched product data in Akeneo PIM to top retailer and marketplace sites like Walmart.com to drive compelling customer experiences, increase conversions, and sell more products.
Packed with new features and updates designed to help brands and retailers harness customer insights, enhance content accuracy with AI, streamline...
Read more
Technology has transformed the way we live, but at what cost? Discover the paradox of technological progress, and see how advancements in AI,...
Read more
Learn the fundamentals of upselling and cross-selling, their key benefits, and common challenges. Discover effective strategies to implement them...
Read moreSign up for our newsletter and stay ahead of the curve on everything you need to know about product information management, product experience management and how to unlock growth for your organization.
Akeneo Product Cloud
Product Cloud Packages
PIM - Centralize, Manage & Enrich
SDM - Onboard Suppliers
Activation - Syndicate Product Experiences
Shared Catalogs - Simplify Data Sharing
PX Insights – Customer-Driven Product Optimization
Overview
Professional Services
Training & Certification
Support & Help Center
PX Strategy Self Assessment
The Akeneo Partner Ecosystem
Become an Akeneo Partner
Blog
Resource Library
Become an Akeneo Contributor
Unlock 2025
