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Whitepapers

May 29, 2018

Scaling eCommerce

Understand why your team should be talking about the strategic role of PIM!

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Type

B2B

B2C

Challenge

eCommerce

Omnichannel Commerce

Translation & Localization

Why PIM is Essential?

Product Information Management (PIM) provides the infrastructure your company needs to cost-effectively expand your products, reach more markets, and take advantage of new sales channels. PIM itself may not sound sexy, but it’s a critical foundation for virtually every strategic initiative in eCommerce and product marketing today. PIM allows you to increase marketing productivity, expand to new markets more efficiently, and sell products on new and emerging channels with ease. This leads to climbing sales conversion rates, faster time-to-market, fewer returns, and more.  Download this eBook to learn more about why your executive team should be talking about the strategic role that PIM, as a category, will play in your overall expansion strategy.

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Apr 06, 2022

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Make sure your company is ready to master the cross-border market by optimizing your product experience with PXM!

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Aug 23, 2021

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Learn how changing B2C and B2B buying behaviour can be used to your advantage to unlock growth at scale.

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Jun 08, 2020

Akeneo Global B2B Survey 2020 eBook: 5 Takeaways on PIM and PXM

Discover Akeneo’s top 5 recommendations to improve customer satisfaction with an optimized product experience

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