Product Information Management 101


PIM stands for Product Information Management.
It’s a hot topic in B2B and B2C eCommerce and as an industry, it is growing at an exponential rate.

50% of product-centric organizations will use a modern dedicated PIM environment to manage product processes and provide high-quality product experiences by 2021.

According to Ventana Research


Everything you need to know about PIM:

  • What is PIM?
  • Why is PIM so hot?
  • Why do I need PIM?
  • Business benefits from PIM
  • How does PIM compare to MDM, DAM, and PLM?
  • How to choose the right PIM solution
  • How do I convince my internal stakeholders I need a PIM solution?
  • Additional resources
  • Take the next step

PIM tools enable you to create a central hub to collaboratively manage all your product information. This radically simplifies the process of creating, maintaining, and using product descriptions and specifications for online and offline product catalogs. Learn more today how your organization can benefit from a PIM solution.