Today, companies oversee vast, complex product catalogs that must be made available at a moment’s notice to customers across multiple sales channels, marketing streams, and languages or geos. Underneath the surface of these final product listings lives a dizzying array of challenges, from supplier and retailer management to search optimization, translations, copywriting, and even regulatory management. Conquering these challenges requires aligning a disjoined network of IT infrastructure, convoluted processes, and cross-functional teams with competing priorities. That’s where a Product Experience (PX) Strategy comes into hand; A PX Strategy enables organizations to provide customer experiences with coordination and support of your overall vision, enabling you to deliver world-class product experiences across every customer touchpoint to accelerate growth, stay competitive, and support your organization’s goals. If you’re interested in launching a PX Strategy in your organization, you can download our step-by-step guide below, or check out this in-depth blog post written by Akeneo Community Evangelist, Adam Beatty.
Sign up for our newsletter and stay ahead of the curve on everything you need to know about product information management, product experience management and how to unlock growth for your organization.
Akeneo Product Cloud
Product Cloud Packages
Shopify
Adobe
Salesforce
SAP
See All Integrations
Professional Services
Training & Certification
Support & Help Center
PX Strategy Self Assessment
The Akeneo Partner Ecosystem
Blog
Resource Library
Seasonal Release
Register
