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IDC Spotlight Report: The Power of a PX Strategy in Omnichannel Commerce

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Webinars And Events

Aug 03, 2022

Unlocking Growth in Beauty and Luxury by Creating a Compelling Rich Media Product Experience with PIM + DAM

In the omnichannel age, compelling customer experiences are the difference between success and failure.

Type

B2B
B2B2C
B2C

Challenge

Omnichannel Commerce
Optimized Catalog Management
Product Experience Management

Want to see it?

In the omnichannel age, compelling customer experiences are the difference between success and failure. Especially in highly saturated markets like Luxury and Beauty, where companies need to perfect their CX in order to even compete. But whilst the industry is keeping its eyes on the next trend, brands are missing out on crucial conversion driving factors in their content strategies. To create an emotionally resonant experience that turns shoppers into buyers, you need to first nail your product experience.

Join us for this webinar to learn how PIM and DAM together enable you to build a seamless omnichannel experience, underpinned by accurate, consistent and compelling product data that comes alive with rich media content.

Tune in to:

  • Learn how to create unified brand experiences across sales channels
  • Optimize conversion rates by inspiring and building trust with consumers
  • Automate manual processes to accelerate time-to-market and growth capabilities
  • Discover, apply, and master Product Experience Management (PXM)

Hosted together with our partner Akeneo, who works with global luxury and beauty brands such as Remy Cointreau, SpaceNK, Nuxe Paris, and New Flag Group to name a few.

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