Mar 09, 2021
The free-to-attend industry summit for PIM and PXM innovators is going virtual
BOSTON, MA / ACCESSWIRE / March 9, 2021 / Akeneo, the global leader in Product Experience Management (PXM) solutions, is now accepting registrations for Akeneo Unlock 2021, the annual global summit for the PIM & PXM community. Now in its 6th edition, the free virtual event will showcase B2B and B2C brands and merchants sharing insights on how they successfully transformed their businesses and uncovered new strategies for growth in the rapidly changing commerce space.
Available on-demand from April 6 to April 30, Unlock 2021 will help product, marketing, and catalog managers, commerce decision-makers, and IT experts discover the latest PIM and PXM industry trends and best practices. Attendees will hear first-hand from leaders from companies like Staples Canada, JD Group, and Zadig & Voltaire on how they’ve broken into new markets, expanded to new channels, pivoted in response to COVID-19, and achieved their digital transformation goals with newly-adopted or maturing PXM strategies.
The main stage session, entitled “CX is Dead, Long live PX,” features an expert roundtable headlined by Akeneo CEO Fred de Gombert, joined by senior leaders from valued partners in the PXM ecosystem including BigCommerce, ProductsUp, Translations.com and Vaimo. Representing the commerce elite, the group includes top players in key sectors including technology (BigCommerce), digital consultancy (Vaimo), cross-border (Translations.com), and syndication (ProductsUp). Panelists will discuss how to think about customer experiences in a post-COVID world and offer actionable advice for brands seeking to use more proactive, product-focused strategies to consistently amaze their customers and increase sales.
Unlock 2021 attendees will also get an exclusive first look at Akeneo’s latest product releases, including new features, connectors, add-ons, and platform enhancements, as well as new product offerings. With demonstrations from Akeneo’s stellar team of product managers, these sessions will empower both new and existing users to leverage Akeneo PIM to unlock productivity and drive growth.
Akeneo will also announce the winners of the Unlock 2021 PXM Champions Awards, which recognize Akeneo customers that have excelled in leveraging PXM to unlock new growth opportunities and deliver outstanding product experiences. Finally, Unlock 2021 will feature a new Hackathon event, starting April 26, bringing together the best and brightest developers and technical experts to hone their skills and learn from each other.
Akeneo Unlock 2021 is free to attend and open to all. Registration is now open.
Akeneo is the product experience (PX) company and global leader in Product Information Management (PIM), enabling organizations to build and deliver world-class product experiences across every customer touchpoint through a comprehensive PX Strategy. By providing best-of-breed technology and expertise, Akeneo’s intelligent Product Cloud accelerates growth, reduces time-to-market, and gives organizations the competitive edge needed to convert browsers into buyers.
Leading global brands, manufacturers, distributors, and retailers, including Chico’s, The Very Group, TaylorMade Golf, Rail Europe, Kering, and more trust Akeneo to scale and customize their omnichannel commerce initiatives. Using Akeneo’s AI-Centric Product Cloud, companies can activate product experiences in any and all channels that drive an improved customer journey from discovery to purchase, resulting in increased sales, reduced returns, faster time-to-market, and increased team productivity.
For more information: akeneo.com
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