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Feb 19, 2025

Composable commerce champions and MACH Alliance members showcase game-changing ecommerce solutions exclusively at RTS 2025

Four leading members of the MACH Alliance – Akeneo, Contentstack, Algolia, and commercetools – will co-exhibit exclusively at the 2025 Retail Technology Show (RTS)

19 February 2025 — London, UK – Four leading members of the MACH Alliance – Akeneo, Contentstack, Algolia, and commercetools – will co-exhibit exclusively at the 2025 Retail Technology Show (RTS) – making it the only UK trade show featuring all four of the tech providers, highlighting the power of their combined solutions to enhance retailers’ composable commerce capabilities. 

Taking place at its new home, ExCeL London, RTS, the flagship event that brings the wonder of retail to life, is set to welcome 15,000 retail professionals through its doors, connecting Europe’s foremost retail’s changemakers with 400+ cutting-edge technology providers across its two-day conference, events and exhibition programme (02 & 03 April 2025).

The Partners Powering Composable Commerce

Each of these four vendors play a crucial role in delivering best-of-breed solutions for brands and retailers, seamlessly integrating and aligning with the MACH (Microservices, API-first, Cloud-native, Headless) approach to deliver a customised and optimised tech stack that has the flexibility to evolve and scale, while providing improved speed-to-market using pre-composed solutions. 

Akeneo is the global leader in Product Information Management (PIM), empowering brands and retailers with AI-powered product data enrichment, syndication, and supplier data onboarding. Trusted brands, such as boohoo, Dunelm, and Kering, use Akeneo’s intelligent Product Cloud to enhance product experience (PX) to drive conversions and customer engagement.

Algolia is a leading provider of AI search solutions, serving over 17,000 businesses and 500,000 developers globally. Renowned for its user-friendly API-first platform and the fastest AI search technology, Algolia is the largest hosted search engine, trusted by businesses and developers for 1.75 trillion searches per year. Backed by a decade of innovation, expertise, and growth, Algolia continuously redefines the search landscape with its commitment to user-friendly solutions, significant scalability, and unmatched speed. 

Enterprise technology platform, commercetools eliminates the limitations of rigid, costly legacy systems. Built on a composable, cloud-native architecture, commercetools platform empowers leading businesses—across any industry or business model—to experiment, innovate, and scale commerce experiences at their own pace. By reducing risk and enabling versatility, commercetools helps enterprises stay ahead, drive revenue, and lead in a fast-changing world.

Contentstack is the pioneer of headless CMS and the composable Digital Experience Platform (DXP) category leader. Global brands like Burberry, ASICS, and Walmart rely on Contentstack to create personalised omnichannel experiences at scale.  Contentstack helps leading brands deliver next-generation content personalisation with its native personalisation engine combined with brand-aware, gen AI-content creation and automation technology. 

Matt Bradley, Event Director for the Retail Technology Show, commented: “We are delighted to welcome Akeneo, Contentstack, Algolia, and commercetools to RTS 2025 – the only UK event where all four MACH partners will exhibit together.  Their collaboration showcases the immense value of composable commerce in delivering exceptional product experiences and digital transformation for retailers and brands.”

Experience ‘The Power of MACH’ at RTS 2025

Embracing RTS’ “Carnival of Retail” theme, the ‘Greatest eCommerce Show’ stand (Booth N10) will feature a Big Top design, a barista bar, and exclusive events. Visitors can enjoy a cocktail happy hour and live DJ set on Day 1, followed by a champagne reception on Day 2. Live product briefings and demonstrations will take place throughout both days.  

Additionally, Akeneo will host a fireside chat with Nuno Miller, Digital CTO at N Brown, sharing how digital product experiences are driving conversion, loyalty, and reducing returns At Jacamo, Simply Be & JD Williams on the Wonderous Stage on Day 1 (02 April) at 14:35. 

commercetools will also host Simon Clarke, CIO at Clarks, in a keynote presentation detailing how the footwear retailer achieved seamless experiences at scale and a 19% conversion rate increase through composable commerce on the Spectacular Headline Stage on Day 2 (03 April) at 13:55.

  • RTS 2025 will also host several other key MACH Alliance members who will be exhibiting across the show floor, including Adyen, Bloomreach, Eagle Eye, Enactor, Mapp, Mirakl, Newstore, One Stock, Sitoo, StoryStream, Talon.One and PayPal.

To visit the Retail Technology Show 2025 and explore how MACH-powered solutions can transform your retail business register for free here: https://www.retailtechnologyshow.com

About Akeneo

Akeneo is the product experience (PX) company and global leader in Product Information Management (PIM); creating a world where every product interaction is an experience
that guides consumers and professionals to the best purchase, anytime, anywhere. Akeneo empowers business leaders with software, education, and an engaged community all focused on the practice of product experience management.

Leading global brands, manufacturers, distributors, and retailers, including Chico’s, CarParts.com, TaylorMade Golf, Rail Europe, Kering, and more trust Akeneo to scale and customize their omnichannel commerce initiatives. Using Akeneo’s intelligent Product Cloud, companies can create elevated product experiences with user-friendly and AI-powered product data enrichment, management, syndication, and supplier data onboarding; as well as a comprehensive app marketplace and partner network to meet business and buyer needs. For more information: www.akeneo.com

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