BOSTON, Nov. 14, 2019 /PRNewswire/ — Akeneo, a global leader in Product Experience Management (PXM) solutions for corporate brands and retailers, has won the marketing category in Ventana Research’s 12th...
The success of digital commerce is based on the effectiveness of the product experience and underlying information that engages the audience in an effective manner and requires digital technology that can maximize the outcomes from marketing of products to purchases as found at Petra. Congratulations to Petra for the Leadership Award in Marketing using Akeneo to best optimize the value from product experiences through the optimization of product information network using digital assets and content that is easily managed.
Akeneo is the product experience (PX) company and global leader in Product Information Management (PIM), enabling organizations to build and deliver world-class product experiences across every customer touchpoint through a comprehensive PX Strategy. By providing best-of-breed technology and expertise, Akeneos intelligent Product Cloud accelerates growth, reduces time-to-market, and gives organizations the competitive edge needed to convert browsers into buyers.
Leading global brands, manufacturers, distributors, and retailers, including Chicos, The Very Group, TaylorMade Golf, Rail Europe, Kering, and more trust Akeneo to scale and customize their omnichannel commerce initiatives. Using Akeneos AI-Centric Product Cloud, companies can activate product experiences in any and all channels that drive an improved customer journey from discovery to purchase, resulting in increased sales, reduced returns, faster time-to-market, and increased team productivity.
84% of consumers who have made a purchase based on AI recommendations report a positive experience
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