BOSTON -- July 28 -- Akeneo, a global leader in Product Experience Management (PXM) solutions, today announced that it has once
IDC believes the importance of PIM systems will only grow as a larger share of all transactions occur online, prompting organizations to seek out stronger customer relationships via engaging product stories. Consider Akeneo if you are a B2C or B2B organization with a wide range of business models and if you need a tightly integrated system for high-quality product information across all owned and unowned digital channels, as well as offline channels including in-store and print.
At Akeneo, were always striving to build the best solution for our customers, and earning this recognition from IDC, Forrester, and Ventana is a testament to the strength of our vision. These organizations analysts understand that Akeneo is fusing best-of-breed technology and a true commitment to customer experience to deliver the powerful and streamlined solutions needed by todays eCommerce and omnichannel merchants.
Akeneo is the product experience (PX) company and global leader in Product Information Management (PIM), enabling organizations to build and deliver world-class product experiences across every customer touchpoint through a comprehensive PX Strategy. By providing best-of-breed technology and expertise, Akeneos intelligent Product Cloud accelerates growth, reduces time-to-market, and gives organizations the competitive edge needed to convert browsers into buyers.
Leading global brands, manufacturers, distributors, and retailers, including Chicos, The Very Group, TaylorMade Golf, Rail Europe, Kering, and more trust Akeneo to scale and customize their omnichannel commerce initiatives. Using Akeneos AI-Centric Product Cloud, companies can activate product experiences in any and all channels that drive an improved customer journey from discovery to purchase, resulting in increased sales, reduced returns, faster time-to-market, and increased team productivity.
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The IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.
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