Dec 12, 2021
Your guide to assess and select a PIM application
Download the IDC MarketScape excerpt to learn:
SOURCE: IDC MarketScape: Worldwide Product Information Management Applications for Commerce 2021 Vendor Assessment, by Jordan Jewell and Marci Maddox, July 2021, IDC # US47482521.
IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the circles.
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