Akeneo Digital Showroom empowers your sales team with on-demand access to accurate product information, helping them identify the best products to pitch, answer questions instantly, and build the trust needed to close deals faster.
Enabling sellers to answer buyer questions instantly and keep deals moving.
Sales teams often struggle to access current product specifications and assets, forcing them to rely on offline spreadsheets and outdated PDFs. This friction slows down sales cycles, creates compliance risks, and forces sellers to say, “I’ll get back to you,” instead of answering questions in the moment.
Eliminate the struggle. Akeneo Digital Showroom transforms your technical PIM data into a visually compelling, e-commerce-style experience that gives sellers the tools they need to identify, showcase, and sell products with confidence.
Stop the “let me check on that” delays. Equip your team with instant, searchable access to your complete product catalog, allowing them to answer buyer questions on the spot, no matter if they are in a virtual meeting, out in the field, or in-store.
Move beyond static spec sheets. Showcase your products with a visual eCommerce like experience that helps salespeople clearly understand product value and easily spot upsell and cross-sell opportunities.
Ensure every pitch is accurate. Eliminate inconsistent messaging and give buyers the confidence they need to make faster purchasing decisions by empowering your sales teams with product details that stream directly from your single source of product truth in Akeneo PIM.
Simply select the products, attributes, and assets to share from Akeneo PIM and then invite your sales personnel to access their showroom.
Add your logo and brand colors to personalize the showroom for your team.
Salespeople can log in to their secure digital showroom at any time, from the office or in the field, to instantly answer buyer questions.
Automatic synchronization with Akeneo PIM ensures sellers always have access to the most current and complete product information.
Our Akeneo experts are here to answer all the questions you may have about Digital Showroom.
Akeneo Digital Showroom is a sales-enablement solution that turns product data from Akeneo PIM into a visual, interactive sales experience designed to help teams sell smarter and faster. It presents trusted, up-to-date product information in an eCommerce-style interface that’s easy to browse, share, and present during buyer conversations.
Who it’s for:
Akeneo Digital Showroom helps customer support teams and in-store sales associates quickly access accurate, up-to-date product information in a visual, easy-to-navigate format.
Instead of searching through spreadsheets, PDFs, or multiple systems, teams can browse products in an intuitive, catalog-style interface powered by trusted data from Akeneo PIM. This enables them to confidently answer customer questions about specifications, availability, variations, compatibility, or product features in real time.
For customer support teams, Digital Showroom helps:
For in-store associates, it enables:
Akeneo Digital Showroom improves the B2B buying experience by giving customers easy access to accurate, visually rich product information in a self-service, eCommerce-like interface.
B2B buyers often research products independently before speaking with sales. Digital Showroom provides a centralized, branded space where they can explore complete product catalogs, compare specifications, review documentation, and view high-quality visuals, all powered by trusted data from Akeneo PIM.
This helps B2B customers:
Because the information is consistent and always up to date, buyers experience fewer delays, less confusion, and greater confidence throughout the purchasing process.
Akeneo Digital Showroom uses trusted, enriched product data from Akeneo PIM to power a visual, interactive catalog experience for sales teams and buyers.
Because Digital Showroom is connected directly to Akeneo PIM, it pulls structured product information from a single source of truth, ensuring that the information displayed is accurate, complete, and up to date.
Product data from Akeneo PIM is used to:
Any updates made in Akeneo PIM can be reflected in Digital Showroom in a matter of minutes, reducing manual updates and ensuring alignment across teams.
Yes. Akeneo Digital Showroom allows sales teams to tailor product presentations based on specific customers, industries, or markets.
Because Digital Showroom is powered by structured product data from Akeneo PIM, teams can curate product selections, highlight relevant variants, and present localized content aligned to a customer’s region or business needs, ensuring buyers see the most relevant products, specifications, and assets for their context.
Sales teams can:
This flexibility helps sales representatives deliver more personalized, focused conversations without recreating materials or managing multiple versions of catalogs.
Because Digital Showroom is connected to Akeneo Product Cloud, it uses the same structured, validated, and approved product data managed in Akeneo PIM. When product attributes, descriptions, specifications, or assets are updated in PIM, those updates can be reflected in Digital Showroom in a matter of minutes, without manual rework.
Accuracy is maintained through:
This eliminates reliance on outdated PDFs, spreadsheets, or disconnected systems and ensures sales and support teams always present the most current information.
Akeneo Digital Showroom can typically be launched in less than a day by organizations that already using Akeneo PIM.
Because Digital Showroom is powered by existing product data within Akeneo Product Cloud, there is no need to rebuild product catalogs or recreate content from scratch. Once product data is structured, enriched, and governed in PIM, it can be configured and presented in a branded, interactive showroom environment.
Launch timelines depend on factors such as catalog complexity, branding requirements, localization needs, and integration scope. However, implementation is streamlined because:
Yes. Akeneo Digital Showroom can support seasonal collections and product launches by allowing teams to curate and present specific assortments based on timing, campaign, or market needs.
Digital Showroom Administrators can:
Since product information stays synchronized with Akeneo PIM, updates to specifications, assets, or availability are reflected in the showroom automatically
Yes. Akeneo Digital Showroom is suitable for both B2B and B2C use cases, particularly for customer-facing sales and support scenarios.
For B2B organizations, Digital Showroom supports complex catalogs, technical specifications, configurable products, and account-specific assortments. It helps sales teams present accurate, detailed product information in an interactive format that simplifies complex buying decisions.
For B2C brands, it can support assisted selling, in-store experiences, seasonal launches, and curated collections. Teams can showcase visually rich product information, highlight promotions, and guide customers through product comparisons.
Akeneo Digital Showroom integrates with CRM and commerce systems through API-based connections and its native integration with Akeneo PIM.
Because Digital Showroom is powered by product data from Akeneo Product Cloud, it can work alongside existing CRM platforms (such as Salesforce) and commerce systems without duplicating product information. Product data remains centralized in PIM, while Digital Showroom presents it in a customer-ready interface.
Integration capabilities enable organizations to:
Yes. Akeneo Digital Showroom is designed to work alongside existing eCommerce platforms, not replace them.
While your eCommerce system manages transactions and checkout, Digital Showroom provides a curated, interactive product presentation experience powered by trusted data from Akeneo PIM. Both systems can leverage the same centralized product information, ensuring consistency across descriptions, specifications, assets, and localized content.
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