2024 B2B Survey Results
Discover the pressing challenges and shifting trends happening within B2B
Download NowJohn Russell, the ex VP of Harley-Davidson once said that “we don’t sell motorcycles. We sell to 43-year-old accountants, the ability to dress in ...
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John Russell, the ex VP of Harley-Davidson once said that “we don’t sell motorcycles. We sell to 43-year-old accountants, the ability to dress in leather, ride through small towns and have people be afraid of them.”
You might think a PIM system is just a neat way to manage your business’ product information, but the overall effect that a PIM system can have on your business and your organization can be dramatic and transformational.
In the new Journal of digital commerce, John Evans, Product Marketing Director here at Akeneo, provides strategies for managing product information, to help you move beyond the Excel pivot table by looking at:
The Journal of digital commerce is a professional trade journal from industry experts and technology partners to help you find your way in the digital jungle.
Is time to drive things forward? Read our full article and download your copy of the Journal of digital commerce today:
In the age of digital retail, consumers demand detailed, accurate, and personalized product content across every platform, yet creating this...
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Discover the key findings from our recently released survey of B2B industry leaders, uncovering the challenges and opportunities B2B organizations...
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As more brands are transitioning to Digital Product Passports (DPP), there are crucial steps that need to be taken to ensure that brands are...
Read moreSign up for our newsletter and stay ahead of the curve on everything you need to know about product information management, product experience management and how to unlock growth for your organization.
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