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Akeneo News

Jul 24, 2019

Akeneo at #DMEXCO19: Explore — Inspire — Discover!

Summer is in full swing, and that can only mean one thing — it's time to get ready for DMEXCO!





Summer is in full swing, and that can only mean one thing — it’s time to get ready for DMEXCO!

DMEXCO 2019 (Digital Marketing Expo & Conference), the leading trade fair for the digital industry, will once again attract thousands of visitors from all over the world to Cologne, Germany in September. And as in previous years, Akeneo will be there in full force!

At stand Booth C010 in Hall 7, you’ll find The Akeneo Experience Lounge, where you’ll embark on the Product Information Management Adventure, you’ll explore PIM features and capabilities, be inspired by success stories, and discover your omnichannel future! But that isn’t all — you can also try your luck at the “Ziggomat,” or share a cocktail and a conversation with one our PIM and eCommerce experts.

Tobias Schlotter, General Manager Akeneo CEE

“The “DMEXCO is a special highlight for us every year, allows us to offer interested parties and partners an outstanding setting to talk about their eCommerce & PIM projects in a relaxed atmosphere,” General Manager Tobias Schlotter said. “This year we have again invested a lot and have plenty of surprises in our suitcase!”

Along with these and other booth activities, we also have a pair of presentations planned for this year’s edition of DMEXCO. That includes speeches and sessions conducted by Akeneo partner AOE and Akeneo customer Mytheresa, among others.

Want to make sure you secure your spot? Space fills up quickly, so make an appointment today!

We rely on partners to help our customers create a unique customer experience and optimize their product experience. Learn more about the vibrant ecosystem and community surrounding our open-source PIM at this year’s event! We’ll host nine of our integration partners and five of our technology providers, who will be on hand at booth C010 in Hall 7 to answer your PIM and eCommerce questions.

Read on to learn more about the partners we’ll have on hand at #DMEXCO19

Integration partners

Digital Commerce – advandoo is specialized in realizing digital business models of manufacturers and retailers. We advise decision makers on finding customer-oriented solutions and implement professional enterprise software solutions for digital sales strategies. We are focused on our core competencies PIM (Product Information Management) and E-Commerce. This allows us to define solutions that individually support the processes along the value chain. To this end, we seamlessly integrate surrounding systems such as ERP or CRM and are familiar with different data structures. Depending on requirements, we implement established software products or develop individual solutions on the basis of well-known frameworks.

Why advandoo & Akeneo?

  • Consulting and Implementation
  • Akeneo Operations
  • eCommerce and Print integrations
  • 10 years of PIM experience


Ambimax is maximum ambition for digital business. Reach new target groups, grow customer involvement and claim competitive advantages for your business. Ambimax leads, enables and supports your digital transformation via sales, marketing, and service processes. From ecommerce starter-platforms to highly scalable enterprise solutions for international brands. Ambimax empowers you – agile and efficient. Digital business means providing purchasing department, marketing, category management and aftersales exactly the data they need. Ineffective processes in data management save time, while managing product data separately every time. Ambimax realizes single, central, efficient workflows for you. Win time, to optimize your product data and your business solutions. And make your customers enjoy the best customer experience to increase your brand value, strengthen customers loyalty and relieve customer care.

Why ambimax & Akeneo?

  • More than 15 years of experience
  • Broad industry expertise
  • Specialized in eCommerce
  • Young fast growing agency in the heart of Europe
  • International, but independent

AOE develops digital marketplace and eCommerce platform solutions based on Open Source technologies. We specialize in the implementation of complex enterprise software applications for global corporations. We support our customers in the development of digital business models and consistently rely on agile methods. In long-term agile projects, we execute innovative solutions with automated and digitalized processes together with our customers. In addition, AOE develops its own products such as the Open Source framework Flamingo and the Omnichannel Multi-Merchant Marketplace OM³, the leading e-commerce marketplace for travel-retail in the aviation industry. Headquartered in Wiesbaden and with more than 300 employees in five countries, AOE serves global companies such as congstar, Deutsche Telekom, Heathrow, Singapore Airlines, Commerz Real, Sony, Panasonic and Frankfurt Airport.

Why AOE & Akeneo?

  • E-Commerce Marketplace Solutions
  • Customized Akeneo PIM Integrations
  • Implementation of Complex Rulesets
  • Digital Business Case Development
  • Agile Teams & Methods

„best it is a solution provider for midsize companies and large enterprises and offers services and experts for consulting, conception, implementation and operation of E-Commerce UX, Front- and Backends over all channels and devices. We are commissioned when established companies want to digitize their trading models, processes are complex, system landscapes are unmanageable and the demand for extraordinary user experience is extremely high. Over 85+ digital natives are working at 5 offices in DACH. Our Teams are certified, redundant and trained to think and work in agile processes. The agency was founded in 2000 and is ranked as the fastest growing german agency in the TOP 100 overall.“
best it and Akeneo share alignment, mindset and vision. The target groups also agree – optimal conditions for successful projects.

Why best it & Akeneo?

  • Product portfolio expansion experts
  • Intensive enterprise business experience
  • Modern technology and strategy
  • Product data management expertise

brandung is the independent full-service digital agency covering all aspects of digital communication, eCommerce, and online marketing. Working with us gives you an all-in-one solution: From strategic consulting, design and technical implementation to controlling and maintaining, we guarantee a holistic approach in managing digital business segments. brandung was founded by Max Helke, Michael Hacke, and Niels Struckmeyer in 2003 and has sites in Cologne and Berlin. Our clients include national and international brands in retail, fashion, healthcare, FMCG, insurance and financial service as well as the Bundesliga. Until today, more than 130 dedicated professionals ensure that clients like C&A, porta!, PENNY, MEDION, McFIT, Carhartt WIP, 1. FC Köln and FC Schalke 04 trust our expertise to meet their digital ambitions.

Why brandung & Akeneo?

  • Commitment and engagement
  • Full-service agency
  • Omnichannel expertise
  • All-in-one service that allows for increased transparency

According to the claim “Empowering E-Commerce” Flagbit stands for the realization of highly complex and individual eCommerce solutions. The development of a strategic and sustainable project vision is in focus and serves as a basis for the joint cooperation with our customers. We pursue an agile development approach that enables the continuous optimization of customer shops on the basis of measurable parameters and actual requirements of the relevant target groups.

Why flagbit & Akeneo?

  • Open-source mindset and compatibility
  • Large and active ecosystems
  • Magento expertise

Born in 1999. Digital by nature. Interlutions is one of the leading digital agencies in Germany with offices in Cologne, Berlin and Hamburg. With a team of 100 digital natives we offer a full range of services, from strategy and consulting to campaign development and implementation, software development and eCommerce solutions, supporting clients such as Nintendo, Disney, Renault, ABUS, MyTheresa, 1822direkt and Super RTL across the entire spectrum of digital transformation.

Why Interlutions & Akeneo?

  • Akeneo? Symfony, Interlutions is Symfony
  • Implementation in CMS and shop systems
  • B2B- and B2C-project experience

As part of the worldwide network of Reply AG with over 8,400 employees, Portaltech REPLY is an e-business company specialized in software development, offering innovative concepts, solutions and strategic approaches for your projects. We have gathered many years of expertise in the e-commerce sector and successfully implemented some of Europe’s largest projects for e-commerce and Omnichannel commerce. Our consulting team consists of experts in technical and business aspects to ensure the best solution for you.

Why Portaltech REPLY & Akeneo?

  • No. 1 in Germany (Source: BVDW 2019) as “REPLY DIGITAL EXPERIENCE”.Akeneo GOLD Partner
  • International customer base
  • Unique methodology
  • Strong consulting competence
  • Living partnership between PortaltechREPLY and Akeneo
  • 5 locations Germany, > 40 Worldwide

Our heart beats online! – We at TechDivision, as one of the leading Magento partners, develop comprehensive online strategies for our customers, conceptualize, design and develop your individual web solutions and at the same time ensure with targeted online marketing measures that people find and buy your products on the web. Since the company was founded in 1997, our team – now consisting of around 100 specialists – has celebrated great success in countless projects and has learned more and more about what is important in online projects: structured information mixed with a very good understanding of the end customer and an excellent technical team.

Why TechDivision und Akeneo?

  • 22+ years of eCommerce experience
  • Integration consultiuon
  • 2 Magento Awards 2019
  • Experienced internal team
  • In-house Akeneo connectors

Technology partners

CELUM is one of the world’s leading vendors of Enterprise Marketing Cloud Software. With CELUM’s content collaboration cloud, customers win marketing transformation as it offers them unique solutions to create, collaborate on, organize, integrate, share, local sync and provide brand- and product content in any channel. Global marketing teams receive a boost through process automation, reduced time-to-market and increased efficiency in team- and creative collaboration. CELUM works tirelessly on its vision to disrupt how brands tell engaging product stories and how people work better together. More than 1000 leading brands like: 3M, TV Academy, Scott Sports, Swarovski trust CELUM’s Cloud technology to empower marketing content and to amplify teamwork.

Why CELUM & Akeneo?

  • DAM & PIM united
  • Work more efficiently
  • Always up-to-date assets
  • Various download formats
  • Seamless integration

InBetween as a well-established key player for Database Publishing solutions worldwide introduces the most comprehensive print and publishing solution for Akeneo PIM. Akeneo Print Powered By InBetween produces a wide range of publications, either highly automated or part-automated, from product data, assets and hierarchies of your Akeneo PIM, such as pricelists, datasheets, catalogs or leaflets. Akeneo Print Powered By InBetween allows you to dynamically target publications for specific audiences or markets. At the same time Akeneo Print Powered By InBetween supports a wide range of output formats such as PDF, Adobe InDesign, Powerpoint, Word, Excel, Images or HTML5. With Akeneo Print Powered By InBetween you can build publication processes encompassing inhouse departments and external agencies by either employing our standard solutions or by integrating InBetween components into your own publication workflows.

Why InBetween & Akeneo?

  • Comprehensive PIM support
  • Efficient connectors
  • InBetween Akeneo fit perfectly together

The basis for the technology solutions presented by ROQQIO is “Seamless Customer Journey”. Here, the ROQQIO Commerce Cloud is linking all possible sales channels such as the web shops, markets and over-the-counter points of sale (POS). All the listing, ordering and logistical processes are managed in one centralised backend system. This makes it possible to integrate the ROQQIO Commerce Cloud seamlessly into the existing infrastructure. For example, data from a Product Information Management (PIM) system (e.g. Akeneo) can be imported, centrally managed and provided to the sales channels in the required formats. Incoming orders from various channels are homogenised in the ROQQIO Commerce Cloud and provided to the downstream systems. This means that even while further sales channels are being linked, the backend infrastructure remains unchanged, thus greatly reducing the investment and the time-to-market. Networking with the POS allows all the information about the customer and his orders from the online world to be available in the branch, which facilitates seamless handling of omni-channel processes such as Click & Collect or Returnin-Store. Furthermore, ROQQIO offers in-store and customer apps for curated shopping as well as digital racks or self-checkout.

Why ROQQIO & Akeneo?

  • Intelligent ERP platform for omnichannel
  • Out-of-the-box solution
  • Planning & procurement
  • Mobile self-checkout
  • Roqqio BI view

The rapidly growing number of user devices results in an increasing complexity of the customer journey. Spryker Commerce OS enables companies to develop highly individualised digital business models for B2C and B2B that reach customers through all digital touch points. Within short time frames, Spryker Commerce OS allows companies to implement new customer interfaces via frontend applications, such as the desktop shop, mobile apps, IoT scenarios, blockchain technologies or bot and voice integrations. This enables businesses to realise customer-centric sources of revenue without long lead times. Brands and manufacturers including Tom Tailor, Hilti or A.T.U are using Spryker Commerce OS. The Spryker Systems team is based in Berlin and Hamburg.

Why Spryker & Akeneo?

  • High-end-to-end Commerce Lösung
  • Schnellere Time-to-Market
  • Sehr ähnliches Technologie-Stack führt zu höherer Ausfallsicherheit beider Systeme
  • Sehr ähnliches Mindset und gleiche Mentalität

We, EIKONA Media GmbH, are a team of passionate developers, designers and entrepreneurs in the EIKONA Group. We are working to create the most intuitive and elegant, yet easiest platform for managing digital assets. For over 20 years we have been expanding our expertise in media management and are proud to offer TESSA, the digital asset management system specialized in brands and retailers. TESSA DAM is available in several languages including German, English and French and is used worldwide by multi-channel customers in all industries. TESSA DAM, with its powerful metadata management, is today‘s first choice for your future-proof PXM strategy.

Why Tessa & Akeneo?

  • Automatic asset allocation
  • Sealess integration
  • Advanced conversion options
  • CDN options
  • Sexiest bundle ever

See you on September 11 & 12 in Cologne?

Ziggy is looking forward to meeting you!

Make sure you make an appointment at our booth now – cocktails, fun, and cloud hopping are on us! We are looking forward to seeing you!

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