Akeneo and Salesforce Commerce Cloud
For years, Akeneo’s open source PIM platform has helped brands and omnichannel retailers create unified solutions to manage product information and online catalogs. In the era of experience-driven commerce, many merchants rely on the power of product information to deliver compelling, consistent, and personalized customer experiences across sales channels. Salesforce Ventures recognized the importance of PIM to modern commerce, and as a result, made a strategic investment in Akeneo.
Now, Akeneo continues to deepen its partnership with the #1 CRM global provider by reinforcing its value within Salesforce’s digital commerce solutions. In 2018, the pair unveiled an integration between Akeneo and Salesforce Commerce Cloud, designed to empower companies to easily consolidate, enrich, manage, and export product information to Salesforce Commerce Cloud, enabling productivity improvements and significantly faster time to market.
We are excited to support Akeneo’s innovative PIM platform as they leverage Salesforce Commerce Cloud to deliver enhanced benefits to our joint customers.
– Alex Kayyal, partner at Salesforce Ventures.
Benefits of Akeneo PIM for Salesforce Commerce Cloud
Breaking silos within your organization will drastically improve your marketers’ ability to release new products in a timely manner, allowing them to focus more time on value-added activities.
Akeneo PIM speeds the new product introduction processes so you can get your products to market faster, across all webstores.
Make multi-language translation easy
Ease your translation processes in Salesforce Commerce Cloud thanks to Akeneo’s ability to handle translation projects directly in the PIM.
Salesforce Commerce Cloud customers choose Akeneo
- Significantly improved information quality and customer experience
- Product velocity increased and time-to-market reduced by 400%
- Notably upgraded enrichment transparency and processes
- Accelerated time to market by 100%
- Improved online conversion rate by 300%
- Eased translation and localization processes
- Reduced overhead
- Improved product data quality
- Reduced time-to-market
Introducing the Akeneo Connector for Salesforce Commerce Cloud
To offer a seamless experience between both solutions, Akeneo offers the Akeneo Connector for Salesforce Commerce Cloud.
This Akeneo-API-based certified integration converts enriched product information in Akeneo PIM to Salesforce Commerce Cloud’s XML format, for master and variant products, categories, attributes, associations, pricebooks, media, and much more.