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Whitepapers

Jan 05, 2024

PIM vs. MDM

Discover the basics of Master Data Management (MDM) software, and how it differs from PIM.

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PIM, of course, is far from the only data management solution on the market. The software world is full of solutions and acronyms, it can be hard to keep track of it all.

But fear not! Akeneo is here to break down each and every aspect of your technology stack, and today we’re looking at MDM (Master Data Management).

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Nov 25, 2024

Salesforce Industry Insider: Manufacturing

Discover how Akeneo addresses the unique challenges faced by the manufacturing industry, such as siloed product information, outdated eCommerce platforms, and the complexities of omnichannel strategies. By leveraging the Akeneo Product Cloud, manufacturing organizations can centralize and enrich their product data to create a single source of truth, enabling faster time-to-market, seamless scalability, and superior customer experiences. This guide provides actionable insights for VPs of eCommerce marketing, highlighting real-world applications to modernize platforms and optimize operations for efficiency, accuracy, and agility in a dynamic market landscape.

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Nov 01, 2024

2024 Forrester Report: The Circular Economy & Sustainable Manufacturing

In this report by Forrester Research, discover the power of the circular economy, where rethinking the traditional supply chain model can offer solutions to reduce consumption, extend product lifecycles, and encourage recycling and reuse. Packed with real-world examples and actionable insights, this report provides a comprehensive look at how manufacturers can adopt circular strategies to cut costs, reduce environmental impact, and stay ahead of regulatory demands.

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Oct 08, 2024

3 Key Trends for the 2024 Holiday Shopping Season

This holiday season, shoppers are blending online and in-store experiences, tightening their budgets, and prioritizing eco-friendly purchases more than ever before. From omnichannel optimization to sustainability-driven purchases, discover key insights that will help you maximize holiday sales and minimize the dreaded post-holiday return season.

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