How Dwyer Streamlines Marketplace Expansion with Akeneo

At Unlock Chicago this year, three seasoned commerce and technology professionals from Dwyer shared firsthand how Akeneo Activation and SAP integration are helping their organization scale smarter. From activating product content on global marketplaces to enhancing backend performance and eliminating inefficiencies, they offer unique perspectives into how modern businesses are streamlining operations and unlocking value through Akeneo’s powerful ecosystem. Whether you’re focused on technical implementation, commercial execution, or marketplace strategy, this conversation offers critical insights into transforming your product content operations with agility.
You’ll hear directly from the people leading global eCommerce operations, product content strategy, and enterprise technology innovation as they walk through the before-and-after of implementing Akeneo Activation and SAP integration, share advice for successful onboarding, and explore the evolving role of AI in product experience. Learn how they’ve moved from disconnected tools and manual processes to a unified platform that empowers teams and speeds up time to market.

Key Takeaways:
– The impact of Akeneo Activation on product launch speed and multichannel coordination
– Why large enterprises chose Akeneo over building custom solutions
– How Akeneo’s developer-first features (like GraphQL and Events Platform) drive faster time to value
– Insights on successful onboarding across cross-functional teams
– Real-world examples of how AI and automation are shaping the future of product experience management

Want to see how global commerce leaders are future-proofing their product experience strategies? Watch the full interview now.