Take this quick self-assessment to see where you are on the path to Product Experience data excellence and learn how our customer platform can help you succeed in your omnichannel strategy.
After you answer the 14 statements (4 min), we’ll show your final score and how it compares to your peers. We’ll give you access to operational recommendations to drive your growth initiatives through better product experiences.
Each company has its own background, its own history, its own maturity. No two businesses are alike, especially when it comes to the broad range of customer experiences you have been trying so hard to make great.
The primary way you engage with your buyers is through the experiences they first have with your products, whether it be on your online store or in a physical point of sales. Delivering fantastic product experiences is a proven way for you to unlock that growth.
And this does not happen by itself! Yes you need technology – it’s always useful. But technology is just enabling and amplifying the potential of people.
So in addition to technology, it surely needs workflows and processes to create seamless experience, user experience. People involved in it, in crafting a great product experience, what’s their experience to craft this great product experience? What’s behind the scene?
This art and science of bringing together people, process and technology to deliver great product experiences (PX) is called Product Experience Management (PXM).
So you can offer a brilliant PX, and have a bad PXM.
In order to help you measure where you are on this path to always enhance the product experience management, and help you activate your product stories on any channel, we have built this PXM Self Assessment.
After you answer 14 questions (4min) related to your people, process and technology, you’ll receive a personalized and actionable report.
No two businesses are alike, depending on where you are today with your product information management and your needs to support your business growth plan, you’ll know which stage of maturity you are going through and how to achieve a superior product experience management.
A PXM Adopter establishes a single source of truth as a strong foundation for using product information consistently across channels and markets.
A PXM Innovator starts to unlock growth with a collaborative model between teams and formalizes a process to make sure attributes and assets are defined to match the product experience that customers expect along the entire buying journey.
A PXM Champion unlocks growth at scale thanks to a scalable and well-designed platform that involves internal and external stakeholders and aligns to the business strategy.
Our Akeneo Experts are here to answer all the questions you might have about our products and help you to move forward on your PXM journey.