Former Salesforce VP will help PXM innovator to drive growth and strengthen global partnerships
BOSTON, MA / Nov. 12, 2020 / Akeneo, a global leader in Product Experience Management (PXM) solutions for corporate brands and retailers, today announced its appointment of SaaS veteran Scott Rogers as VP of Global Channels and Alliances. In his new role, Rogers will lead Akeneo’s Channel & Technology Partner teams, create and scale technology alliances and partner-led growth initiatives, and strengthen and expand Akeneo’s thriving global network of systems integrators and agency partners.
Rogers joins Akeneo’s executive team during a period of extraordinary success capped by the company’s receipt of the 2020 Adobe Digital Experience Exchange Partner of the Year award and its being named a “Leader” in the 2019 IDC MarketScape on PIM. With eCommerce booming during the COVID-19 pandemic, Akeneo’s PXM solutions have proven pivotal for many businesses seeking to adapt to these challenging times. Drawing on more than 15 years’ experience driving growth for SaaS companies, Rogers will build on that success and create new value for Akeneo’s growing customer roster.
Before joining Akeneo, Scott managed corporate and business development initiatives, including international partner channels and strategic alliances at Jama Software, a leading Product Development Lifecycle platform with $200M+ funding and 600+ global clients. He also served as SVP of Corporate Development and Alliances at Monetate, prior to the personalization software specialist’s successful acquisition by Kibo Commerce in 2019.
Earlier in his career, Rogers worked as VP of Global Business Development at ExactTarget, leading international expansion and strategic acquisition efforts in the UK, Brazil, Australia, Europe, and Japan. Following ExactTarget’s acquisition by Salesforce in 2013, Rogers became VP of Global Business Development at Salesforce, driving Salesforce Marketing Cloud’s Japan and SE Asia expansion.
“Product experience is the lifeblood of all levers of customer experience, and Akeneo has established itself as a clear leader in the space,” Rogers said. “The company is poised to permeate PXM adoption across all retail brands, as well as B2B manufacturers and suppliers, and I’m looking forward to leveraging my channel expertise and working with Akeneo’s stellar global team to accelerate growth.”
“Scott has an exceptional track record driving business expansion, customer success, and strategic partnerships for high-growth enterprise software companies,” said Fred de Gombert, Akeneo CEO. “We’re all delighted to welcome him to the Akeneo team, and we’re looking forward to harnessing his experience and creativity to expand our partner programs and bring Akeneo’s groundbreaking PIM solution to even more enterprise clients.”
Akeneo is a global leader in Product Experience Management (PXM) solutions that help merchants and brands deliver a compelling customer experience across all sales channels, including eCommerce, mobile, print, and retail points of sale. Akeneo’s open-source enterprise PIM, and product data intelligence solutions, dramatically improve product data quality and accuracy while simplifying and accelerating product catalog management.
Leading global brands, including Midland Scientific, Air Liquide, Fossil, Shop.com, and Auchan, trust Akeneo’s solutions to scale and customize their omnichannel and cross-border commerce initiatives. Using Akeneo, brands and retailers can improve customer experience, increase sales, reduce time to market, go global, and boost team productivity. For more information, visit www.akeneo.com