Nov 12, 2020
Former Salesforce VP will help PXM innovator to drive growth and strengthen global partnerships
BOSTON, MA / Nov. 12, 2020 / Akeneo, a global leader in Product Experience Management (PXM) solutions for corporate brands and retailers, today announced its appointment of SaaS veteran Scott Rogers as VP of Global Channels and Alliances. In his new role, Rogers will lead Akeneo’s Channel & Technology Partner teams, create and scale technology alliances and partner-led growth initiatives, and strengthen and expand Akeneo’s thriving global network of systems integrators and agency partners.
Rogers joins Akeneo’s executive team during a period of extraordinary success capped by the company’s receipt of the 2020 Adobe Digital Experience Exchange Partner of the Year award and its being named a “Leader” in the 2019 IDC MarketScape on PIM. With eCommerce booming during the COVID-19 pandemic, Akeneo’s PXM solutions have proven pivotal for many businesses seeking to adapt to these challenging times. Drawing on more than 15 years’ experience driving growth for SaaS companies, Rogers will build on that success and create new value for Akeneo’s growing customer roster.
Before joining Akeneo, Scott managed corporate and business development initiatives, including international partner channels and strategic alliances at Jama Software, a leading Product Development Lifecycle platform with $200M+ funding and 600+ global clients. He also served as SVP of Corporate Development and Alliances at Monetate, prior to the personalization software specialist’s successful acquisition by Kibo Commerce in 2019.
Earlier in his career, Rogers worked as VP of Global Business Development at ExactTarget, leading international expansion and strategic acquisition efforts in the UK, Brazil, Australia, Europe, and Japan. Following ExactTarget’s acquisition by Salesforce in 2013, Rogers became VP of Global Business Development at Salesforce, driving Salesforce Marketing Cloud’s Japan and SE Asia expansion.
"Product experience is the lifeblood of all levers of customer experience, and Akeneo has established itself as a clear leader in the space. The company is poised to permeate PXM adoption across all retail brands, as well as B2B manufacturers and suppliers, and I’m looking forward to leveraging my channel expertise and working with Akeneo’s stellar global team to accelerate growth.”
"Scott has an exceptional track record driving business expansion, customer success, and strategic partnerships for high-growth enterprise software companies. We’re all delighted to welcome him to the Akeneo team, and we’re looking forward to harnessing his experience and creativity to expand our partner programs and bring Akeneo’s groundbreaking PIM solution to even more enterprise clients.”
Akeneo is the product experience (PX) company and global leader in Product Information Management (PIM), enabling organizations to build and deliver world-class product experiences across every customer touchpoint through a comprehensive PX Strategy. By providing best-of-breed technology and expertise, Akeneo’s intelligent Product Cloud accelerates growth, reduces time-to-market, and gives organizations the competitive edge needed to convert browsers into buyers.
Leading global brands, manufacturers, distributors, and retailers, including Chico’s, The Very Group, TaylorMade Golf, Rail Europe, Kering, and more trust Akeneo to scale and customize their omnichannel commerce initiatives. Using Akeneo’s AI-Centric Product Cloud, companies can activate product experiences in any and all channels that drive an improved customer journey from discovery to purchase, resulting in increased sales, reduced returns, faster time-to-market, and increased team productivity.
For more information, visit akeneo.com
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