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Thanks to Akeneo PIM, we were able to create better product experiences for our customers and drive growth.


Number of Users


Number of Products


Data Sources

3 (Supplier-Onboarder

Manual enrichment

Rules Engine)

Distribution Channels

5 (print catalog



GS1 Product Database

Barcode reader)

TRACO Electronic AG, also known as TRACO, has built a reputation as a leading power supply specialist. Over more than 35 years in business, the company has become known for its high-quality DC/DC and AC/DC power conversion products, as well as other electronic equipment, manufacturing and distributing power supply products from their headquarters in Switzerland across Europe to its legion of customers and distributors. 

The Challenge

TRACO AG needed a powerful tool for managing product information.

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