Product Content Syndication
Product Experiece Management
Supplier Data Onboarding
Home & Garden
Founded in 1770 in Somerset, Bradfords has been serving its community of building tradesmen for over 250 years. From its beginnings supporting local communities with farming and agricultural supplies, it has grown into a builders’ merchant with over 40 locations in the UK, selling through its Bradfords Building Supplies and Yeovil Plumbing Supplies stores, as well as direct via its B2B (business to business) and D2C (direct to consumer) ecommerce sites, and more recently marketplaces.
In 2020 it celebrated its 250 anniversary. As the business grew online, Bradfords was unable to offer the same levels of one-to-one service in the way it would in the store. In a very competitive market, this was simply not good enough because detailed and accurate product information is a vital step in the journey to conversion.
Jul 12, 2021
Babolat sought to adopt a D2C sales strategy to better serve tennis players globally with high quality product data for a better customer experience.
Jun 22, 2021
High-quality product data for its suite of water management solutions is a must-have for ADS, its distributors, and retailers.
Join 40,000+ other e-commerce marketers and get proven strategies on email marketing, CRO and more