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Aug. 5, 2019
[Video] Goupil Experience # 5: Advertising Adversity
It’s the penultimate episode of The Goupil Experience, and Ake has just about given up hope. After trying once again to locate a…
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Jul. 30, 2019
NEW eBOOK: The Dummies Guide to Product Experience Management
PXM for Dummies decrypts how changing commerce trends impact customer behavior, and explains why providing a top-notch customer experience requires crafting compelling product experiences
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Jul. 29, 2019
[Video] Goupil Experience #4: When All Else Fails, Try Amazon
It’s time for another episode of our summer comedy video series, The Goupil Experience! In last week’s edition, Ake and Julia turned to…
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Jul. 24, 2019
Akeneo at #DMEXCO19: Explore — Inspire — Discover!
Summer is in full swing, and that can only mean one thing — it’s time to get ready for DMEXCO!
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Jul. 22, 2019
[Video] Goupil Experience #3 – Not-So-Hot Hotline
Welcome to episode 3 — we’re mid-way through our summer comedy video series, The Goupil Experience! On the last episode of The Goupil…
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Jul. 15, 2019
[VIDEO] Goupil Experience #2: Social Selling Struggles
Welcome to episode 2 of our summer comedy video series, The Goupil Experience! Last time we left our friends Ake and Julia, Ake…
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Jul. 10, 2019
How to Choose a Systems Integrator — A Q&A with Infoverity
Once the decision has been made to hire a systems integrator for a Product Information Management (PIM) implementation, either for the entire job or to supplement a company’s internal team, there are several key factors to consider.
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Jul. 8, 2019
[VIDEO] Introducing The Goupil Experience
This summer, Akeneo invites you to sit back, relax and experience the future of commerce by following along with our comedy video series,…
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Jul. 1, 2019
A Picture’s Worth A Thousand Words: 5 Stats On The Importance Of Visual Assets
It’s a well-worn cliche by now: a picture is worth a thousand words. But while it may not exactly be a revelation anymore,…
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Jun. 24, 2019
Sharing Is Caring: How PIM Promotes Collaboration
Any team, whether it’s the Golden State Warriors playing to win a third consecutive championship or your eCommerce and marketing teams hoping to…
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Jun. 17, 2019
How PIM Solves Industrial Manufacturing Problems
Welcome to “How PIM Solves Problems” a recurring, multi-part look at how Product Information Management solutions can be used to solve common problems…
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Jun. 10, 2019
How Localization Leads To Successful Expansion
Expanding to a new market is a celebratory moment for most businesses. It’s a sign of success and often an indication of more…
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Jun. 3, 2019
Product Experience: The Key to eCommerce Excellence
Brick-and-mortar sales may not be dead yet, but eCommerce is gaining on traditional retail seemingly every day. According to recently released research, physical…
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May. 31, 2019
Power Your Product Experience [Infographic]
The experience economy has arrived. Consumers care more than ever before about their shopping and purchasing experiences — in fact, they now care so…
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May. 27, 2019
4 Reasons To Upgrade To Magento M2
This is a guest post from our partner Vaimo. Rising customer expectations, fragmented buying habits, increased competition and technological change—these factors are changing…
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May. 20, 2019
Minimizing Product Returns with PIM
Returns are a retailer’s worst nightmare — they eat away revenue, erode customer trust, and ultimately, can be ruinous for just about any business….
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May. 13, 2019
Three Deadly B2B eCommerce Sins — And How To Stop Them
The millennials have arrived. This generation is now the largest in the labor force, according to research released last year by the Pew…
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May. 3, 2019
New eBook: An Experience Your Customers Can’t Resist
When it comes to finding success in the modern age, to paraphrase Puff Daddy, it’s all about experiences, baby. The digital marketplace is…
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Apr. 29, 2019
Using PIM To Succeed In Modern Marketplaces
Increasingly, when consumers need to make a purchase (or just need a dose of retail therapy) they’re heading online to do so. But…
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Apr. 23, 2019
Turning A New Commerce Channel Into A Success
Add Instagram to the ever-growing list of places merchants can sell products. The Facebook-owned social network recently announced they would be adding eCommerce…