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Jul 05, 2018

How to Reach Your Customers in the Voice Search Era

A new report from Juniper Research shows that smart devices like the Amazon Echo and Google Home will be installed in 55% of U.S. households by 2022. ...

Keywords

business

customer experience management

e-commerce

eCommerce

multichannel

product experience

A new report from Juniper Research shows that smart devices like the Amazon Echo and Google Home will be installed in 55% of U.S. households by 2022. What does this mean for businesses?

In order to better understand the predicted trajectory of voice-activated search Frederic de Gombert, CEO of Akeneo, reviews:

  • The increasing popularity of voice search and shopping
  • How business must reconsider their keyword strategies
  • Managing product information to be “tech-ready”

Read the full article on Retail TouchPoints…

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Sep 15, 2022

6 min to read

What is Product Syndication: Data, Content, & Other Information

As consumer expectations continue to skyrocket and marketing strategies race to adapt, using every available resource to ensure the success of omnicha...

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Sep 12, 2022

6 min to read

What is Omnichannel Marketing For Retail: Definitions & Examples

Omnichannel marketing incentivizes retailers to invest in the quality of every customer’s experience and improve their ability to understand and mar...

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Jul 01, 2022

5 min to read

What is Product Activation?

Shoppers today are omnichannel by nature. So what brands and retailers need is a single comprehensive strategy that activates product stories across a...

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