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Videos and Podcasts

Apr 30, 2021

Growth at Scale: Melvin & Hamilton’s PXM Journey in the Fashion Industry

Expanding into other countries in other languages is a massive effort. Fashion brand Melvin & Hamilton shares their lessons learned.

Type

B2C

Challenge

eCommerce

Omnichannel Commerce

Optimized Catalog Management

Product Experience Management

Team Collaboration

Translation & Localization

 

Making and selling designer shoes is much more than just manufacturing high-quality footwear. It’s about innovation at every customer touchpoint. It’s about being able to inspire people by telling a story with your products. And this is precisely what Melvin & Hamilton have been doing with their Product Experience Management practice. Listen to how Melvin & Hamilton Digital:

  • Saved 50% in managing translations
  • Used Akeneo PIM Community Edition to streamline their eCommerce platform migration
  • Recommends a “think easy and think big” approach to managing the product experience.

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Nov 17, 2023

Akeneo Product Spotlight: Family Templates

In this Product Spotlight episode, PX Community Evangelist Adam Beatty shows you how Akeneo's new Family Templates feature can dramatically reduce the time it takes you to build your product catalog and start making sales.

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Jun 14, 2023

AND Digital Partner Interview

James Sharpe, Chief of Strategic Alliances for AND Digital discusses delivering rich customer, employee, and product experiences, and how one organization reached new marketplaces, expanded globally, and tripled in business size with Akeneo technology.

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May 11, 2023

Delfingen Customer Interview

Laura Hagan, Data Office Deputy at Delfingen, discusses eliminating chaotic product information processes and creating a better employee experience with Akeneo PIM. Plus, she covers streamlining workflows and automating redundant tasks with Shared Catalogs, and why organizations need up-to-date, high-quality product information to create world-class customer experiences.

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