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Activate product experiences at scale on Wayfair

Maximize your Wayfair business with Akeneo’s direct API integration. As an official service provider, Akeneo helps you streamline your operations, increase sales, and reduce returns on Wayfair with the help of our seamless integration for product information and digital assets.

Wayfair

Wayfair is the go-to destination for all things home. A singular platform with millions of products for every corner of home, Wayfair’s unwavering dedication to logistics and infrastructure allows customers globally to express themselves with a home that’s just right for them.

The power of Akeneo PIM + Activation

Accurate and complete data

No more spreadsheets – leverage your source of truth within Akeneo PIM to meet Wayfair Marketplace requirements at scale

Optimized product experiences

Increase your agility and launch new products on Wayfair Marketplace more quickly with easy channel setup, attribute mapping, and publishing automation.

Faster time-to-market

Increase your agility and launch new channels more quickly with easy channel setup, attribute mapping, and publishing options.

Manage & Enrich Product Data

Akeneo PIM enables you to ingest, standardize, and enrich product information through enterprise-grade data modeling, governance, and workflows. Collect product data from suppliers using Akeneo Supplier Data Manager for seamless collaboration. Once data collection is complete, you’ll be able to create compelling product stories by easily identifying and filling in incomplete information, optimizing data for better SEO, and connecting digital assets to product records. Maintain brand consistency across channels seamlessly, and leverage actionable insights into data quality and time-to-market.

Activate Product Catalogs

Sell more products on Wayfair by leveraging Akeneo Activation. Enable your team to easily map your product data to meet specific requirements and transform attributes to enhance performance with our pre-built, API based integration

  • Map PIM data to meet Wayfair requirements
  • Transform attributes to optimize performance and maintain data integrity
  • Schedule publishes to send product information regularly
  • Review errors and make updates quickly within Akeneo

Learn More About Akeneo Activation

Are you ready to take the next step?

Our Akeneo Experts are here to answer all the questions you might have about our products and help you to move forward on your PXM journey.