Discover the sweet science and new profession that is PXM!
Type
Challenge
The world of commerce is rapidly evolving. With more channels and different avenues for reaching customers, a great customer experience is no longer a nice-to-have – it’s an urgent need. Great customer experiences can’t happen without a compelling product experience — consistent product information delivered in context wherever, and whomever, your buyers are. Welcome to the new profession of product experience management, PXM!
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