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Jun. 28, 2018
Expert Interview: PIM Market and Trends with Mark Smith, CEO of Ventana Research
In any business, creating and maintaining a great customer experience is critical to driving sales. One of the most influential components of that…
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Jun. 26, 2018
Turning PIM practices into the art of crafting compelling product experiences
“There is no good customer experience without a compelling product experience.” If you are an avid reader of this blog, have attended one…
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Jun. 18, 2018
Catalog Management: The Right Tool for the Right Job
You wouldn’t use a Louis Vuitton stiletto to hammer a molly anchor into plaster with the hopes that it will hold that 200-pound…
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Jun. 11, 2018
Seasonal Sales: Using PIM to Prep for the Summer Sales
Summer seasonal sales play a key role in customer buying behavior. In fact, many customers wait for seasonal sales just so they can…
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Jun. 6, 2018
Magento + Adobe: the open source triumph
The news dropped two weeks ago: Adobe snapped up Magento for the tidy sum of $1.68 billion. This was not really a surprise,…
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May. 29, 2018
PIM vs. MDM: What’s the difference? | Choosing between PIM and MDM
The Short Answer: MDM provides organizations with a single data source for all information. PIM centralizes just product data for marketing purposes. PIM…
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May. 21, 2018
Top 3 Signs You Need a PIM
This is a guest post from our consulting partner Steve Engelbrecht of Sitation. Congratulations, you have a growing e-commerce business! Important numbers are…
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May. 15, 2018
SaaS PIM: Say Goodbye to IT Overhead
Over the past few years, demand for Software-as-a-service (SaaS) versions of business applications such as CRMs and ERPs have increased dramatically. So what…