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Jul 13, 2020

NEW VIDEO: The Ziggy Cocktail Experience: Sourcing Brand Values

Missed any of our previous installments? No problem! Find Episode 1 on our blog to catch up! ...

Keywords

akeneo community

PIM

pim community

product experience

product experience management

product information

product information management

PXM

pxm community

ziggy cocktail

Missed any of our previous installments? No problem! Find Episode 1 on our blog to catch up!

Welcome to episode 2 of our Cocktail Experience(s) video series! Our heroine Julia has had her first sip of that delicious Ziggy Cocktail, and now she’s desperate to find out exactly what the ingredients of this lovely libation are.

There’s just one problem — the recipe is a closely guarded secret, protected by the close-knit and diverse family of professionals that produce it. And all of them have their own secret ingredients, processes, and innovations that contribute to the ingredients that make the cocktail a true experience.

In episode 1, Julia declared how important it is to know what’s in the products we buy — she’s about to learn how meticulous attention to ingredient sourcing contributes to brand values, where every part of the process is crucial to success.

So if you want to learn what ingredients are at the heart of the fabulous Ziggy cocktail, check out Episode 2 of the Ziggy Cocktail Experience below!

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