Supplier Data Manager Akeneo launches offering to help retailers and distributors onboard supplier data more efficiently. Learn More
Product
Solutions
Omnichannel Product Activation
eCommerce Replatforming
Composable Commerce
Moving Commerce Suites
Activating Owned & Unowned Channels
3P Marketplaces Experiences
Centralize Product Information
Incorporating Brand Values
Complying with Regulations
Line of Business
IT
Developers
Fashion
Retailers & Distributors
Brand & Manufacturers
Food & Beverage
Automotive
CPG
Energy & Utilities
Apr 13, 2020
P-X-M. If you’re an avid Akeneo observer, you probably see those three little letters all over our website. You may know it’s an initialism for ...
Keywords
Customer Experience
PXM
P-X-M. If you’re an avid Akeneo observer, you probably see those three little letters all over our website. You may know it’s an initialism for Product Experience Management — but what does it really mean?
It’s a new profession. It’s the foundation of your customer experience. It’s the subtle science of delivering product information in context, adapted and scoped by channel and locale to match the buying experience at every touchpoint. It’s the ability to provide the right data and insight for every customer, and on every channel.
It’s all of this, and much, much more. To help offer a better understanding of what PXM is and what it means for your company, Akeneo’s PXM evangelist, Virginie Blot, recently joined the Alpine Consulting Podcast Series, where she shared her experience helping hundreds of clients manage their product data, and offered tips and tricks to help you master PXM.
Listen now to learn:
Join 40,000+ other e-commerce marketers and get proven strategies on email marketing, CRO and more
Cookie | Duration | Description |
---|---|---|
cookielawinfo-checkbox-analytics | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics". |
cookielawinfo-checkbox-functional | 11 months | The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". |
cookielawinfo-checkbox-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
cookielawinfo-checkbox-others | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other. |
cookielawinfo-checkbox-performance | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance". |
viewed_cookie_policy | 11 months | The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. |