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IDC Spotlight Report: The Power of a PX Strategy in Omnichannel Commerce

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Adobe

Akeneo PIM enables B2C and B2B merchants on Adobe Commerce improve customer experience and unlock growth by empowering cross-functional teams to get more products to market faster with high quality, consistent, localized product information – for eCommerce and across all customer touchpoints.

  • Sell Better: Improve the performance of products on Adobe Commerce and across all sales channels with better product discoverability, higher conversion, and fewer returns.
  • Sell Faster: Accelerate time to market by managing product information in a central workspace with greater efficiency and automation and less manual work.
  • Sell More: Expand to new regions by managing multiple languages for different Adobe Commerce storefronts in a single easy-to-use user interface.

At Adobe, we recognize the importance of strong partnerships and integrations in helping our customers achieve their business goals. That’s why we’re thrilled to be working with Akeneo to offer a seamless solution for managing product information and digital assets. By combining the power of Akeneo’s PIM, Adobe Commerce, and Adobe’s suite of creative tools, B2C and B2B merchants can improve customer experience and unlock growth by empowering cross-functional teams to get more products to market faster with high-quality, consistent, localized product information.

Tom Carter Vice President Enterprise Sales

@Adobe Commerce

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