IDC Spotlight Report: The Power of a PX Strategy in Omnichannel Commerce

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Migrate to composable commerce with PIM

Unlike a traditional, monolithic approach, composable commerce allows organizations to leverage best-of-breed commerce vendors to create an ecosystem that is completely customized to meet their organization’s needs. But overhauling your entire system of product data can be daunting; where do you even start? With Akeneo, it begins with PIM.

Leading Enterprises Choose Akeneo for their Composable Commerce Migration



What is composable commerce?

Composable commerce is a development approach that enables organizations to activate their entire product record across every channel by leveraging plug-and-play capabilities, wherein organizations can best-of-breed commerce vendors composed together into a singular, custom-built application.

Instead of the traditional approach, composable commerce software communicates via API. Each individual solution can be updated or replaced at any time without disrupting the rest of the system, meaning that your eCommerce stack is flexible and can scale to meet your needs.


MACH-Certified PIM

MACH technologies (Microservices-based, API-first, Cloud-native, Headless)

Launched in 2020, the MACH Alliance presents and advocates for an open and best-of-breed enterprise technology ecosystem in order to future-proof and propel current and future digital experiences with open and connected enterprise technology. 

Certified as an Independent Software Vendor (ISV) member, Akeneo’s leading PIM solution is accredited for embracing MACH philosophies and delivering MACH-certified services. Developed with open API architecture that integrates seamlessly with existing legacy systems or future tech infrastructure, Akeneo’s MACH-Certified PIM enables your organization with the flexibility and scalability you need to support composable commerce.

Not all PIM tools are MACH-certified, but Akeneo is.


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Benefits of composable commerce

With composable commerce, brands are able to:

  • Create compelling, coherent, and consistent product experiences across every channel, regardless of their specific personalizations.
  • Accelerate time-to–market and expand into new territories, products, and markets more seamlessly than ever before.
  • Leverage best-of-breed technology solutions to ensure that they’re utilizing the most up-to-date and efficient processes.
  • Scale their tech stack with their company by replacing technologies as they continue to grow and take on new challenges.

Key Composable Commerce Capabilities

With a composable solution like Akeneo, every component of your tech stack is replaceable, and therefore scalable. Changing, adding, or removing one aspect of your tech stack will no longer crumble your entire ecosystem. What does this mean? Accelerated time-to-market, increased eCommerce conversions, eliminated redundant technology costs, and stronger omnichannel experiences.


An open ecosystem essentially means that your organization isn’t tied to one specific vendor; you are free to select the software that best serves each individual business need, ensuring that you’re receiving world-class SaaS products across the board. This encourages simple integrations and deep customization capabilities, allowing your team to build the perfect system for your commerce tech stack.


The scalability and flexibility of a composable solution like Akeneo is one of the biggest reasons so many organizations are beginning to transition. Whether it’s adapting to meet the needs of new customer markets, new global locations, new products, or new eCommerce channels, composable commerce offers the flexibility to meet your organization’s needs that a traditional approach can’t compete with.


Learn More About Composable Commerce

PIM & MACH: The Perfect Match

Why is a modern PIM so compatible with the MACH framework and composable commerce? Dive into the secret recipe that makes these lovebirds so perfect for each other.

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The Key to a Successful Composable Migration

Download our comprehensive guide today to gain a better understanding of what composable commerce is, how migrating to this modular framework can improve your business operations, and why your migration journey should start with a modern PIM (plus, we even detail exactly what you should look for in a PIM solution!).
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What is a MACH-Certified PIM & Why Do You Need One?

Headless commerce provides the scalability and flexibility that brands and retailers need to grow, but requires a strong foundation of product information management (PIM).

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The Convergence of AI and Composable Architecture in Ecommerce

AI has been monikered as the fix-it-all technology that promises to slash time-to-market, quadruple employee productivity and deliver larger-than-life customer experiences. But there’s a caveat that people often gloss over: both your product information and technology stack need to be optimized and up-to-date before you can take full advantage of generative AI.

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Exceeding Customer Expectations with Composable Commerce

Learn more about the innovative composable commerce framework, and how it can enable businesses to exceed customer expectations and boost brand loyalty by offering customized, seamless, and innovative experiences.

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What is Composable Commerce, and Why is it Important?

Discover why future-thinking brands and retailers are making the move to composable commerce architecture, and how it can revolutionize your eCommerce offerings.

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How AI Is Redefining Supplier Relations in B2B Distribution

Dealing with the complexities of diverse data from multiple suppliers has been a challenge for B2B distributors for years, causing delays, inefficiencies, communication issues, and subpar customer experiences. Discover the key to overcoming these hurdles, and how this solution can streamline communication with suppliers and ensure accurate product information for both consumers and employees.

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7 Steps to Prepare Your Data for AI

Our comprehensive guide is your ticket to unlocking the immense capabilities of AI in data management. From creating a structured product taxonomy for quick comprehension to centralizing vast amounts of data from diverse sources, you’ll learn how to cleanse your data for pinpoint accuracy, enrich it for customer-friendly content, and optimize information for specific marketing channels.

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