IDC Spotlight Report: The Power of a PX Strategy in Omnichannel Commerce


Move to eCommerce fast with PIM

Selling online today enables your organization to reach more customers, carry more items, and sell in more countries more easily than ever before. But simply having an online presence isn’t enough; you need to offer a consistent and compelling digital experience to your customers. Akeneo PIM for eCommerce is the solution that helps retailers, distributors, brands, and manufacturers get online faster and more efficiently than any other approach.

Organize your product information and SEO tags, develop the right catalogs for your eCommerce strategy, and deliver compelling product experiences to support great customer experiences with Akeneo.

Leading enterprises choose Akeneo for eCommerce

Centralize your product information

You have product data coming from dozens of heterogeneous sources. You need a single system of record for all your products, for all your teams, and for all your channels. With Akeneo PIM as a central hub of product information, you can control and manage the data and the process, making your teams more productive and efficient.

Distribute product data to all channels

Easily spread your enriched and complete product information to your eCommerce channels including mobile, marketplace, and social. Our connectors, syndication add-on, and marketplace extensions can hook into virtually every platform so you can efficiently keep your product information consistent across channels.

Onboard your suppliers

Retailers and distributors often work with hundreds of suppliers, every one of them providing differently formatted data, documents, and images. That’s a nightmare to manage. With Akeneo PIM, you can offer a Supplier Data Manager so suppliers provide you just the data you need, at the right time, and in your desired format!

Cross-border selling made easy

In Akeneo PIM, you can manage up to 210 different locales – a combination of languages and regions. Akeneo PIM makes it easy to manage the process of translations and localization to support your global eCommerce sales strategies.

Speed your time-to-market

Got seasonal products? Keep up with changing consumer tastes and trends. Akeneo PIM speeds the product information management and new product introduction process so you can get your products to market faster.

Key Akeneo PIM Capabilities

Manage more than just product data

Your product data is key, but so is your brand promise, your brand values, and other reference information that buyers and shoppers seek. Carrying designer brands? Promoting your sustainability and brand origin? Akeneo PIM manages reference data so you can build your story and communicate your brand promise across all channels.

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Build customer trust

Use Akeneo PIM’s Data Quality Insights to ensure customers only see high-quality, accurate data in your catalogs. Spot errors, improve consistency, and track product data quality over time to make sure you’re delivering the best possible product experiences that customers demand.

Unclog the product data pipeline

Akeneo PIM is an easy-to-use solution designed for marketers to onboard, enrich, and distribute technical, usage, and emotional product information. Its Validation Workflow and collaborative Teamwork Assistant help get data flowing smoothly to all your sales channels.

Unlock retail and distribution growth

Improve data quality

Speed time to market

Increase conversions

Increase productivity

Reduce returns

What eCommerce marketers are saying

We’ve managed to increase product velocity, and increase our product range for the vast majority of our suppliers. Using Akeneo to onboard data from suppliers, we saw time to market improve from 28 days to just 7.

Akeneo PIM enabled us to realize a huge success in getting our entire product catalog online.

Our data is all over the place and it is taking too long to launch new products. We need Akeneo to help speed up the process whilst ensuring our data is accurate across eCommerce, Print and POS.

Customer Stories

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