Akeneo Acquires Unifai

Creating the intelligent product cloud that normalizes, enriches, and categorizes product data.

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Nov 28, 2016

[White paper] From Overwhelming to Organized: Scaling Global Product Management

In the next 5 years, cross-border ecommerce is expected to reach $424 billion, according to Forrester. Currently 42% of shoppers are only buying onlin...


white paper

In the next 5 years, cross-border ecommerce is expected to reach $424 billion, according to Forrester. Currently 42% of shoppers are only buying online in their native language; it is then obvious that retailers need to localize their business in order take advantage of the cross-border opportunity.
This means adapting your product information and marketing to new audiences. But when your catalog has thousands of products and changes several times per year, it can seem impossible to localize everything!

That’s why we are partnering with Textmaster, an online platform for translation, to create a guide on how to manage your product data on a global scale. Through concrete examples and industry best-practices, you will learn how to organize and scale your product data in order to reach global audiences.

Inside this White Paper, you will find different information:

  • Key steps to identify promising markets and localize your product offer
  • Processes for adapting your marketing and business to new markets
  • Country guides for promising cross-border markets
  • Technology overview for managing data and translation workflows

Download our White Paper

Want to learn more? Join our webinar!

We are holding a webinar with Textmaster that will go into details about how to take on your international expansion. We will be covering a lot of topics, from choosing the right country target market to the elements that need to be localized. You will also get a step-by-step walk through the translation process in a PIM.
We are organizing two sessions on Thursday December 8: one at 11am EST for the French speakers and one at 5pm EST for English speakers.

Register now !

Continuer la lecture...

Juin 07, 2024

Réussir le lancement de votre PIM : Stratégies pour une mise en œuvre fluide

Êtes-vous prêt à réussir l'implémentation de votre PIM ? Découvrez comment maîtriser votre processus de mise en œuvre du PIM avec Valtech,...

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Mar 20, 2024 2 min to read

Viva Technology a sélectionné Akeneo dans son Top 100 Next Unicorns de 2024

Nous sommes fiers de figurer dans le Top 100 Next Unicorns de VivaTech mettant en avant les Scale Ups Européenne en partenariat avec GP Bullhound.

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Mar 15, 2024 3 min to read

Qu’est ce qu’un Product Cloud fondé sur l’IA ?

Découvrez les nouvelles capacités d’IA et de GenAI intégrées au sein du Product Cloud d’Akeneo, annoncées dans le cadre de la Spring Release...

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