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Juin 24, 2016

Five good reasons to adopt a PIM system prior to your e-commerce project

PIM (Product Information Management) is still a nebulous concept for a lot of people. And it’s sometime difficult to understand why a dedicated tool...

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eCommerce

PIM (Product Information Management) is still a nebulous concept for a lot of people. And it’s sometime difficult to understand why a dedicated tool is needed for catalog management. Here are five good reasons to think about PIM before starting your e-commerce project.

Reason #4 – Prepare your multichannel future

For now, you are thinking only about your e-commerce channel. But you know that things are going fast and that you will probably need to open some new channels (a mobile app, for instance) or to share the work you’ve done on your product information with existing channels (printed catalogs, point of sales, etc.)

It will always be easier to plug new channels into a PIM system rather than trying to adapt / customize your e-commerce system.

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<<  Reason #3 – Leverage your recommendation engine / searchandizing tool…

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Jan 10, 2025 6 min

Les tendances qui façonneront le PIM : construire un écosystème évolutif et transparent

Découvrez les nouvelles tendances qui redéfinissent l'avenir de la gestion de l'information produit (PIM) : du commerce unifié à l'automatisation...

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Déc 16, 2024 7 min to read

Amazon Vendor vs. Amazon Seller

Vendre sur Amazon est un excellent moyen d'atteindre de nouveaux clients et d'augmenter votre chiffre d’affaires, mais il ne suffit pas de s’y...

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Déc 04, 2024 6 min

Comment atteindre vos objectifs avec le contenu A+ d’Amazon

Découvrez comment le contenu A+ d’Amazon joue un rôle essentiel pour aider les marques à partager leur histoire. En simplifiant la transmission...

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