Conversion rates make or break your business — and the quality of your product data makes a huge impact on that number. Nearly one-third of customers say they have abandoned a purchase due to poor product descriptions, while 40% say they have returned a product due to a problem with product data.
But while product data problems often plague the customer experiences offered by corporations large and small, and drag down conversion rates, there is a solution: Product Information Management (PIM).
To help solve these issues, Akeneo and Tinuiti came together for a webinar designed to help you improve your product data quality and boost conversion rates.
Join us to learn how to:
- Offer a clear value proposition
- Create compelling product descriptions
- Optimize product images and other multimedia assets