Power your Product Experience

in an experience-driven commerce world

Brands, retailers, and merchants need to deliver a 21st-century customer experience across all touchpoints and address changing buyer profiles and behaviors.

Power your Product Experience

Buyer profiles are changing across the board

Today’s buyers are millennials, who grew up shopping online.

Buyer profiles are changing across the board

Buyer profiles are changing across the board

Buyer profiles are changing across the board

Buyer profiles are changing across the board
Buyer profiles are changing across the board
Buyer profiles are changing across the board
Buyer behavior is evolving rapidly
New channels require new experiences

Buyer behavior is evolving rapidly

Marketplaces are now the most popular online stores — 50% of online sales occur on marketplaces

New channels require new experiences

50% of product search will be voice-conducted by 2021.

This dramatic change in the way customers find and interact with products is forcing merchants to evolve from just managing product information to crafting product experiences.

Inform customers with comprehensive product information

Marketing and eCommerce teams need to access disparate product data sources to create comprehensive, accurate, and enriched product information.

Inform customers with comprehensive product information
Attract customers with emotional product information

Attract customers with emotional product information

Merchant need to tell a story to make a connection with buyers. Images, videos, and compelling descriptions create emotion and help capture customer attention.

Attract customers with emotional product information

Delight customers with information delivered in context

Successful merchants create product data in context to deliver channel-specific and market-appropriate product experiences.

Delight customers with information delivered in context
Delight customers with information delivered in context

Discover how Akeneo PXM solutions can help you craft compelling product experiences that boost your sales among the millennial buyers.

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Power your Product Experience
Power your Product Experience