{"id":50581,"date":"2022-12-15T13:49:20","date_gmt":"2022-12-15T13:49:20","guid":{"rendered":"https:\/\/www.akeneo.com\/composable-commerce\/"},"modified":"2025-02-13T15:19:35","modified_gmt":"2025-02-13T15:19:35","slug":"composable-commerce","status":"publish","type":"page","link":"https:\/\/www.akeneo.com\/it\/composable-commerce\/","title":{"rendered":"composable commerce"},"content":{"rendered":"\n  <section class=\"hero hero-light  \" >\n    <div class=\"container\">\n                            <div class=\"row justify-content-between align-items-center g-3\">\n                        <div class=\"col-lg-6\">\n                            <div class=\"hero-content\">\n                                                                \n                                \n                                                                    <h1 class=\"hero-title\">Passa al composable commerce con Akeneo Product Cloud<\/h1>\n                                                                                                    <div class=\"hero-text\">\n                                        <p><span style=\"font-weight: 400;\">A differenza di un approccio tradizionale e monolitico, il composable commerce consente alle aziende di collaborare con i migliori fornitori di soluzioni per il commercio digitale, creando un ecosistema perfettamente adattato alle esigenze specifiche del proprio business. La riorganizzazione dell\u2019intero sistema di gestione dei dati prodotto pu\u00f2 sembrare un compito complesso e scoraggiante. Da dove iniziare? Inizia con Akeneo Product Cloud.<\/span><\/p>\n                                    <\/div>\n                                                                                                    <div class=\"hero-buttons\">\n                                                                                                                                    <div>\n                                                    <a class=\"btn btn-primary btn-lg\" href=\"https:\/\/www.akeneo.com\/it\/demo\/\"><span class=\"initial text\">Richiedi una demo<\/span><span class=\"background-text\">Richiedi una demo<\/span><span class=\"hovered text\">Richiedi una demo<\/span><\/a>                                                <\/div>\n                                                                                                                        <\/div>\n                                                            <\/div>\n                        <\/div>\n                                                    <div class=\"col-lg-5\">\n                                                                    <div class=\"hero-image\">\n                                        <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2022\/12\/web-assets-solutions-composable-commerce-hero@2x-1123x1200.png\" alt=\"\">\n                                    <\/div>\n                                \n                                                            <\/div>\n                                            <\/div>\n\n                        <\/div>\n<\/section>  \n\n\n\n<nav id=\"content-subnav-block_ca0538edc5453c5814beb657c752000b\" class=\"subnav\">\n  <div class=\"container-xl\">\n    <div class=\"row\">\n      <div class=\"col-12\">\n        <div class=\"subnav-inner\">\n                      <ul class=\"subnav-list\">\n                              <li class=\"subnav-item \">\n                    <a href=\"https:\/\/www.akeneo.com\/it\/digitalizza-le-attivita-offline\/\" class=\"subnav-link\">Digitalizza le attivit\u00e0 offline                                          <\/a>\n                <\/li>\n                              <li class=\"subnav-item active\">\n                    <a href=\"https:\/\/www.akeneo.com\/it\/composable-commerce\/\" class=\"subnav-link\">Composable Commerce                                          <\/a>\n                <\/li>\n                              <li class=\"subnav-item \">\n                    <a href=\"https:\/\/www.akeneo.com\/it\/migration-de-plateforme-de-commerce\/\" class=\"subnav-link\">Migrazione della piattaforma di e-commerce                                          <\/a>\n                <\/li>\n                          <\/ul>\n                  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/nav>\n\n\n<section id=\"logos-block_48ca01a8a086f9f72c1a24535650e7dd\" class=\"py-2 py-md-3\">\n            <div class=\"text-editor fs-md text-center mb-1 px-2 text-primary-blackstar fw-normal\">\n        <p><span style=\"font-weight: 400;\">Queste aziende hanno scelto Akeneo per la loro transizione al composable commerce <\/span><\/p>\n      <\/div>\n    \n    \n                  <div class=\"row row-cols-2 row-cols-md-3 row-cols-lg-6 g-3 justify-content-center logos\">\n                                  <img decoding=\"async\" class=\"logo-card-image\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/09\/leatherman@2x.png\" alt=\"\">\n                                      <img decoding=\"async\" class=\"logo-card-image\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2018\/06\/logo-fossil-2.png\" alt=\"\">\n                                      <img decoding=\"async\" class=\"logo-card-image\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2022\/01\/logo-depot@2x.png\" alt=\"\">\n                      <\/div> \n          <\/section>\n\n\n<section id=\"cards-block_f01b62388fa31fd156e388f8dfad12bd\" class=\" py-6 py-md-8 bg-light \">\n  \n  <div class=\"container\">\n          <div class=\"row\">\n        <div class=\"col-md-10 col-lg-8 mx-md-auto\">\n          <div class=\" text-center mb-4\">\n                          <h2 class=\"mb-0 text-primary-blackstar\">Composable Commerce : La Chiave per il Futuro del Business<\/h2>\n                                      <div class=\"text-editor fs-md mt-2\">\n                <p><span style=\"font-weight: 400;\">Le aspettative dei clienti, le tendenze di mercato e le dinamiche aziendali hanno subito trasformazioni significative negli ultimi anni. Le piattaforme e-commerce tradizionali non sono pi\u00f9 in grado di soddisfare le esigenze sempre pi\u00f9 complesse e crescenti delle imprese. Sempre pi\u00f9 aziende stanno valutando il passaggio a un&#8217;architettura \u201cheadless\/componibile\u201d, che offre la flessibilit\u00e0 necessaria per creare e migliorare prodotti ed esperienze cliente senza dover aggiornare costantemente i sistemi front-end e back-end tradizionali.<\/span><\/p>\n              <\/div>\n                      <\/div>\n        <\/div>\n      <\/div>\n              <div class=\"row justify-content-center g-3 row-cols-lg-3\">\n                  <div>\n            <div class=\"basic-card  \">\n                              <div class=\"basic-card-image\" style=\"max-width:\">\n                  <img decoding=\"async\"  src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/09\/card_icon_Increase-conversion@2x.png\" alt=\"\">\n                <\/div>\n                            <div class=\"basic-card-content\">\n                                  <h4 class=\"basic-card-title\">\n                    Aumenta l&#8217;agilit\u00e0 aziendale                                      <\/h4>\n                                                <div class=\"basic-card-text\">\n                                      <p><span style=\"font-weight: 400;\">Adatta rapidamente la tua attivit\u00e0 a nuovi canali, mercati e segmenti di clientela grazie a soluzioni flessibili e componibili. <\/span><\/p>\n                                                    <\/div>\n\n\n                              <\/div>\n            <\/div>\n          <\/div>\n                  <div>\n            <div class=\"basic-card  \">\n                              <div class=\"basic-card-image\" style=\"max-width:\">\n                  <img decoding=\"async\"  src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/09\/card_icon_Quality@2x.png\" alt=\"\">\n                <\/div>\n                            <div class=\"basic-card-content\">\n                                  <h4 class=\"basic-card-title\">\n                    Riduci il costo operativo totale                                       <\/h4>\n                                                <div class=\"basic-card-text\">\n                                      <p><span style=\"font-weight: 400;\">Fornisci ai team commerciali e IT gli strumenti necessari per ridurre la dipendenza tecnologica e i costi legati all&#8217;hosting, allo sviluppo e alla manutenzione.<\/span><\/p>\n                                                    <\/div>\n\n\n                              <\/div>\n            <\/div>\n          <\/div>\n                  <div>\n            <div class=\"basic-card  \">\n                              <div class=\"basic-card-image\" style=\"max-width:\">\n                  <img decoding=\"async\"  src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/09\/card_icon_Cloud@2x.png\" alt=\"\">\n                <\/div>\n                            <div class=\"basic-card-content\">\n                                  <h4 class=\"basic-card-title\">\n                    Accelera la distribuzione dei contenuti                                      <\/h4>\n                                                <div class=\"basic-card-text\">\n                                      <p><span style=\"font-weight: 400;\">Ottimizza le prestazioni e la velocit\u00e0 del tuo e-commerce con soluzioni componibili cloud-native, progettate per offrire ai clienti esperienze fluide, coerenti e coinvolgenti.<\/span><\/p>\n                                                    <\/div>\n\n\n                              <\/div>\n            <\/div>\n          <\/div>\n              <\/div>\n              <div class=\"mt-3 text-center\">\n              <\/div>\n      <\/div>\n<\/section>\n\n\n\n<section id=\"content-block_b49e9b8849de0e2b2ea724a46d0dab9b\" class=\" \">\n    <div class=\"container\">\n        <div class=\"row justify-content-between align-items-center g-3 \">\n            <div class=\"col-lg-6\">\n                <div class=\"w-lg-70 mx-auto\">\n                                            <h2 class=\"text-primary-blackstar\">Cos&#8217;\u00e8 il composable commerce ?<\/h2>\n                    \n                    \n                    <div class=\"text-editor fs-md text-primary-blackstar\">\n                                                    <p><span style=\"font-weight: 400;\">Il composable commerce <\/span><span style=\"font-weight: 400;\">\u00e8 un approccio di sviluppo che consente alle aziende di attivare l&#8217;intero catalogo prodotti su tutti i canali sfruttando funzionalit\u00e0 plug-and-play. Questa tecnologia permette di integrare i principali fornitori di soluzioni per il commercio in un&#8217;unica applicazione su misura.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A differenza dell&#8217;approccio tradizionale, le soluzioni di composable commerce\u00a0 comunicano tramite API. Ogni componente pu\u00f2 essere aggiornato o sostituito senza influire sull&#8217;intero sistema, rendendo la piattaforma e-commerce flessibile e adattabile alle esigenze dell&#8217;azienda.<\/span><\/p>\n                                                                    <\/div>\n                                                                                <\/div>\n            <\/div>\n                            <div class=\"col-lg-6 text-center\">\n                                            <div class=\"torch-container\">\n                            <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/06\/web-assets-use-case-composable-com-What-is-composable-1200x1200.png\" alt=\"\">\n                                                    <\/div>\n                    \n                                    <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section id=\"content-block_60a502514cc65c0441eeb97dc694cb44\" class=\"py-6 py-md-8 \">\n    <div class=\"container\">\n        <div class=\"row justify-content-between align-items-center g-3 flex-lg-row-reverse\">\n            <div class=\"col-lg-6\">\n                <div class=\"w-lg-70 mx-auto\">\n                                            <h2 class=\"text-primary-blackstar\">Inizia dai dati prodotto per garantire il successo dell&#8217;e-commerce<\/h2>\n                    \n                    \n                    <div class=\"text-editor fs-md text-primary-blackstar\">\n                                                    <p><span style=\"font-weight: 400;\">Prima di adottare un&#8217;architettura di composable commerce, \u00e8 essenziale preparare i dati e i contenuti prodotti per la migrazione. Un PIM (Product Information Management) rappresenta il primo passo fondamentale!<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">La migrazione \u00e8 un progetto complesso che spesso richiede il coinvolgimento di System Integrator (SI) e fornitori per raccogliere, pulire e reimportare manualmente i dati utilizzando fogli di calcolo. Questo processo, lento e complesso, rischia di ritardare l&#8217;implementazione e di introdurre dati obsoleti o errati nei nuovi sistemi. Creando una base di dati strutturata e ben organizzata in un PIM, \u00e8 possibile garantire un processo scalabile e replicabile, capace di offrire esperienze prodotto coerenti e coinvolgenti su ogni canale e piattaforma e-commerce.<\/span><\/p>\n                                                                    <\/div>\n                                                                                <\/div>\n            <\/div>\n                            <div class=\"col-lg-6 text-center\">\n                                            <div class=\"torch-container\">\n                            <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2022\/12\/web-assets-use-case-composable-com-Benefits-of-composable-1200x1200.png\" alt=\"\">\n                                                    <\/div>\n                    \n                                    <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section id=\"content-block_641b6024cced062a1b8b9e3ee3b63003\" class=\" \">\n    <div class=\"container\">\n        <div class=\"row justify-content-between align-items-center g-3 \">\n            <div class=\"col-lg-6\">\n                <div class=\"w-lg-70 mx-auto\">\n                                            <h2 class=\"text-primary-blackstar\">Un Product Cloud certificato MACH<\/h2>\n                    \n                    \n                    <div class=\"text-editor fs-md text-primary-blackstar\">\n                                                    <p><span style=\"font-weight: 400;\">Fondata nel 2020, la MACH Alliance rappresenta un ecosistema tecnologico che promuove esperienze digitali innovative e a lungo termine. Certificato come membro ISV (Independent Software Vendor), <\/span><a href=\"https:\/\/www.akeneo.com\/press-release\/akeneo-recognized-as-best-of-breed-e-commerce-solution-becomes-certified-member-of-mach-alliance\/\"><span style=\"font-weight: 400;\">Akeneo Product Cloud \u00e8 accreditato per la conformit\u00e0 ai principi MACH e per la qualit\u00e0 dei suoi servizi certificati<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Grazie alla sua architettura basata su API aperte, Akeneo Product Cloud si integra perfettamente con i sistemi esistenti o con infrastrutture tecnologiche future, offrendo flessibilit\u00e0 e scalabilit\u00e0 per supportare il composable commerce.<\/span><\/p>\n                                                                    <\/div>\n                                                                        <a class=\"d-inline-block fs-md fw-medium mt-2  px-0 \" href=\"https:\/\/www.akeneo.com\/it\/press-release\/akeneo-recognized-as-best-of-breed-e-commerce-solution-becomes-certified-member-of-mach-alliance\/\"><span class=\"initial text\">Scopri di pi\u00f9 <svg class=\"svg-icon fs-sm ms-1\"><use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/sprite\/icons.svg#icon-chevron-right\"><\/use><\/svg><\/span><span class=\"background-text\">Scopri di pi\u00f9 <svg class=\"svg-icon fs-sm ms-1\"><use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/sprite\/icons.svg#icon-chevron-right\"><\/use><\/svg><\/span><span class=\"hovered text\">Scopri di pi\u00f9 <svg class=\"svg-icon fs-sm ms-1\"><use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/sprite\/icons.svg#icon-chevron-right\"><\/use><\/svg><\/span><\/a>                                                            <\/div>\n            <\/div>\n                            <div class=\"col-lg-6 text-center\">\n                                            <div class=\"torch-container\">\n                            <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/06\/web-assets-use-case-composable-com-MACH-Certified-1200x1200.png\" alt=\"\">\n                                                    <\/div>\n                    \n                                    <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n\n  <section class=\" bg-light py-6 py-md-8\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-xxl-10 mx-xxl-auto\">\n                                    <div class=\"text-center mb-6\">\n                        <h2 class=\"mb-0\">I vantaggi del composable commerce<\/h2>\n                    <\/div>\n                \n                                \n                \n                \n                    <div class=\"row row-cols-sm-2 row-cols-md-3 row-cols-xl-2 justify-content-center g-2\">\n                                                    <div>\n                                <div class=\"icon-card  text-center\">\n                                                                            <div class=\"icon-card-image\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/07\/akeneo-icon-omnichannel@2x.svg\" alt=\"\">\n                                        <\/div>\n                                                                                                                <div class=\"icon-card-content\">\n                                                                                            <h6 class=\"icon-card-title\">Uniformit\u00e0 tra i canali<\/h6>\n                                                                                                                                        <div class=\"icon-card-description\"><p><span style=\"font-weight: 400;\">Crea esperienze prodotto coerenti e coinvolgenti su tutti i canali di vendita, adattandoti alle loro esigenze specifiche. <\/span><\/p>\n<\/div>\n                                                                                    <\/div>\n                                                                    <\/div>\n                            <\/div>\n                                                    <div>\n                                <div class=\"icon-card  text-center\">\n                                                                            <div class=\"icon-card-image\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/07\/akeneo-icon-connect@2x.svg\" alt=\"\">\n                                        <\/div>\n                                                                                                                <div class=\"icon-card-content\">\n                                                                                            <h6 class=\"icon-card-title\">Rimani competitivo<\/h6>\n                                                                                                                                        <div class=\"icon-card-description\"><p>Sfrutta le migliori soluzioni tecnologiche per garantire processi aggiornati ed esperienze cliente coinvolgenti.  <\/p>\n<\/div>\n                                                                                    <\/div>\n                                                                    <\/div>\n                            <\/div>\n                                                    <div>\n                                <div class=\"icon-card  text-center\">\n                                                                            <div class=\"icon-card-image\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/07\/akeneo-icon-time-to-market@2x.svg\" alt=\"\">\n                                        <\/div>\n                                                                                                                <div class=\"icon-card-content\">\n                                                                                            <h6 class=\"icon-card-title\">Accelera il time-to-market<\/h6>\n                                                                                                                                        <div class=\"icon-card-description\"><p>Diffondi i tuoi prodotti pi\u00f9 velocemente sul mercato e investi facilmente in nuovi assortimenti, territori e mercati<\/p>\n<\/div>\n                                                                                    <\/div>\n                                                                    <\/div>\n                            <\/div>\n                                                    <div>\n                                <div class=\"icon-card  text-center\">\n                                                                            <div class=\"icon-card-image\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/07\/akeneo-icon-raise@2x.svg\" alt=\"\">\n                                        <\/div>\n                                                                                                                <div class=\"icon-card-content\">\n                                                                                            <h6 class=\"icon-card-title\">Adattati alla crescita<\/h6>\n                                                                                                                                        <div class=\"icon-card-description\"><p>Espandi la tua infrastruttura tecnologica per raggiungere nuovi obiettivi ed elimina i sistemi che non supportano pi\u00f9 o la tua azienda.<\/p>\n<\/div>\n                                                                                    <\/div>\n                                                                    <\/div>\n                            <\/div>\n                                            <\/div>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/section>  \n\n\n\n  \n<section class=\"py-6 py-md-8 \">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-xxl-10 mx-xxl-auto\">\n                <div class=\"text-center mb-6\">\n                                            <h2 class=\"mb-0\">Caratteristiche principali del composable commerce<\/h2>\n                    \n                                    <\/div>\n                                    <div class=\"responsive-tabs\">\n                        <nav>\n                            <div class=\"nav nav-tabs\" id=\"nav-tab\" role=\"tablist\">\n                                                                    <button class=\"nav-link active\" id=\"nav-tabs-block_8cf8d424dbcb1ee5685f005e10853df7-0-tab\" data-bs-toggle=\"tab\" data-bs-target=\"#tabs-block_8cf8d424dbcb1ee5685f005e10853df7-0\" type=\"button\" role=\"tab\" aria-selected=\"true\">Modulare<\/button>\n                                                                    <button class=\"nav-link \" id=\"nav-tabs-block_8cf8d424dbcb1ee5685f005e10853df7-1-tab\" data-bs-toggle=\"tab\" data-bs-target=\"#tabs-block_8cf8d424dbcb1ee5685f005e10853df7-1\" type=\"button\" role=\"tab\" >Ecosistema aperto<\/button>\n                                                                    <button class=\"nav-link \" id=\"nav-tabs-block_8cf8d424dbcb1ee5685f005e10853df7-2-tab\" data-bs-toggle=\"tab\" data-bs-target=\"#tabs-block_8cf8d424dbcb1ee5685f005e10853df7-2\" type=\"button\" role=\"tab\" >Flessibile<\/button>\n                                                            <\/div>\n                        <\/nav>\n                        <div class=\"tab-content\" id=\"nav-tabContenttabs-block_8cf8d424dbcb1ee5685f005e10853df7\">\n                                                            <div class=\"tab-pane fade show active\" id=\"tabs-block_8cf8d424dbcb1ee5685f005e10853df7-0\" role=\"tabpanel\" tabindex=\"0\">\n                                    <a data-bs-toggle=\"collapse\" href=\"#collapse-tabs-block_8cf8d424dbcb1ee5685f005e10853df7-0\" class=\"\" aria-expanded=\"true\">\n                                                                                    Modulare                                                                            <\/a>\n                                    <div id=\"collapse-tabs-block_8cf8d424dbcb1ee5685f005e10853df7-0\" class=\"collapse show\" data-bs-parent=\"#nav-tabContenttabs-block_8cf8d424dbcb1ee5685f005e10853df7\">\n                                        <section class=\"py-6 py-md-8\">\n                                            <div class=\"container\">\n                                                <div class=\"row flex-lg-row-reverse g-3\">\n                                                    <div class=\"col-lg-7\">\n                                                                                                                    <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/06\/web-assets-use-case-composable-com-Modular.png\" alt=\"\">\n                                                                                                            <\/div>\n                                                    <div class=\"col-lg-5\">\n                                                                                                                                                                            <div class=\"text-editor fs-md\">\n                                                                <p><span style=\"font-weight: 400;\">Con una soluzione componibile come Akeneo, ogni componente dell&#8217;infrastruttura tecnologica \u00e8 sostituibile ed evolutiva. Ci\u00f2 significa meno costi superflui, un time-to-market pi\u00f9 rapido e un miglioramento delle conversioni e-commerce.<\/span><\/p>\n                                                            <\/div>\n                                                                                                                \n                                                                                                            <\/div>\n                                                <\/div>\n                                            <\/div>\n                                        <\/section>\n                                    <\/div>\n                                <\/div>\n                                                            <div class=\"tab-pane fade \" id=\"tabs-block_8cf8d424dbcb1ee5685f005e10853df7-1\" role=\"tabpanel\" tabindex=\"1\">\n                                    <a data-bs-toggle=\"collapse\" href=\"#collapse-tabs-block_8cf8d424dbcb1ee5685f005e10853df7-1\" class=\"collapsed\" >\n                                                                                    Ecosistema aperto                                                                            <\/a>\n                                    <div id=\"collapse-tabs-block_8cf8d424dbcb1ee5685f005e10853df7-1\" class=\"collapse \" data-bs-parent=\"#nav-tabContenttabs-block_8cf8d424dbcb1ee5685f005e10853df7\">\n                                        <section class=\"py-6 py-md-8\">\n                                            <div class=\"container\">\n                                                <div class=\"row flex-lg-row-reverse g-3\">\n                                                    <div class=\"col-lg-7\">\n                                                                                                                    <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/06\/web-assets-use-case-composable-com-open-ecosystem.png\" alt=\"\">\n                                                                                                            <\/div>\n                                                    <div class=\"col-lg-5\">\n                                                                                                                                                                            <div class=\"text-editor fs-md\">\n                                                                <p><span style=\"font-weight: 400;\">Un ecosistema aperto significa essenzialmente che la tua azienda non \u00e8 legata a un fornitore specifico; sei libero di scegliere il software che risponde al meglio a ogni tua esigenza aziendale. Questo garantisce l&#8217;accesso a soluzioni SaaS di alto livello in tutti i settori. Un ecosistema aperto favorisce integrazioni semplici e capacit\u00e0 di personalizzazione avanzate, consentendo al tuo team di creare il sistema perfetto per la tua infrastruttura tecnologica e-commerce.<\/span><\/p>\n                                                            <\/div>\n                                                                                                                \n                                                                                                            <\/div>\n                                                <\/div>\n                                            <\/div>\n                                        <\/section>\n                                    <\/div>\n                                <\/div>\n                                                            <div class=\"tab-pane fade \" id=\"tabs-block_8cf8d424dbcb1ee5685f005e10853df7-2\" role=\"tabpanel\" tabindex=\"2\">\n                                    <a data-bs-toggle=\"collapse\" href=\"#collapse-tabs-block_8cf8d424dbcb1ee5685f005e10853df7-2\" class=\"collapsed\" >\n                                                                                    Flessibile                                                                            <\/a>\n                                    <div id=\"collapse-tabs-block_8cf8d424dbcb1ee5685f005e10853df7-2\" class=\"collapse \" data-bs-parent=\"#nav-tabContenttabs-block_8cf8d424dbcb1ee5685f005e10853df7\">\n                                        <section class=\"py-6 py-md-8\">\n                                            <div class=\"container\">\n                                                <div class=\"row flex-lg-row-reverse g-3\">\n                                                    <div class=\"col-lg-7\">\n                                                                                                                    <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2024\/06\/web-assets-use-case-composable-com-flexible.png\" alt=\"\">\n                                                                                                            <\/div>\n                                                    <div class=\"col-lg-5\">\n                                                                                                                                                                            <div class=\"text-editor fs-md\">\n                                                                <p><span style=\"font-weight: 400;\">La scalabilit\u00e0 e la flessibilit\u00e0 di una soluzione componibile come Akeneo rappresentano uno dei motivi principali per cui molte aziende adottano tecnologie componibili. Che si tratti di adattarsi a nuovi mercati, nuove regioni, nuovi prodotti o nuovi canali digitali, il composable commerce\u00a0 offre la flessibilit\u00e0 necessaria per rispondere alle esigenze della tua attivit\u00e0 con un livello di rapidit\u00e0 e agilit\u00e0 irraggiungibile per gli approcci tradizionali.<\/span><\/p>\n                                                            <\/div>\n                                                                                                                \n                                                                                                            <\/div>\n                                                <\/div>\n                                            <\/div>\n                                        <\/section>\n                                    <\/div>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n  \n\n\n  \n<section class=\"testimonial-carousel\">\n    <div class=\"container-fluid\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                                                    <div class=\"swiper\">\n                        <div class=\"swiper-wrapper\">\n                                                            <div class=\"swiper-slide\">\n                                    \n<div class=\"testimonial-card testimonial-card-dark\">\n            <blockquote class=\"testimonial-card-quote\">\n            <p>&#8220;Ci siamo resi conto, avviando il nostro processo di trasformazione digitale per ottimizzare l&#8217;architettura del nostro e-commerce, che non avremmo mai potuto raggiungere i nostri obiettivi senza un funzionamento pi\u00f9 efficiente dei sistemi e dei processi aziendali.&#8221;<\/p>\n        <\/blockquote>\n                <div class=\"author\">\n                        <div class=\"author-info\">\n                <p>\n                                            <strong>Brian McArdle,<\/strong>\n                                                                Head of eCommerce,                                    <\/p>\n                                    <strong>Mole Valley Farmers<\/strong>\n                            <\/div>\n        <\/div>\n    <\/div>                                <\/div>\n                                                            <div class=\"swiper-slide\">\n                                    \n<div class=\"testimonial-card testimonial-card-dark\">\n            <blockquote class=\"testimonial-card-quote\">\n            <p>&#8220;Lavorando in azienda da 23 anni, ho vissuto tutte le fasi del suo sviluppo. Oggi siamo sulla strada giusta per affrontare il futuro. Grazie alla raccolta dei dati in un unico repository, stiamo costruendo una base solida per affrontare con successo la sfida dell&#8217;omnicanalit\u00e0.&#8221;<\/p>\n        <\/blockquote>\n                <div class=\"author\">\n                        <div class=\"author-info\">\n                <p>\n                                            <strong>Bj\u00f6rn Kirsten,<\/strong>\n                                                                Brand &#038; Creative PIM\/MDM,                                    <\/p>\n                                    <strong>W\u00dcSTHOF<\/strong>\n                            <\/div>\n        <\/div>\n    <\/div>                                <\/div>\n                                                            <div class=\"swiper-slide\">\n                                    \n<div class=\"testimonial-card testimonial-card-dark\">\n            <blockquote class=\"testimonial-card-quote\">\n            <p>&#8220;Ci sono voluti tempo e determinazione per dimostrare al mio team che Excel \u00e8 uno strumento flessibile, ma non scalabile. Il team di progetto ed io ci siamo trasformati in veri e propri ambasciatori del PIM per far comprendere la sua importanza. \u00c8 un elemento cruciale per il futuro della nostra azienda: stiamo crescendo rapidamente e non possiamo pi\u00f9 fare a meno di un PIM.&#8221;<\/p>\n        <\/blockquote>\n                <div class=\"author\">\n                        <div class=\"author-info\">\n                <p>\n                                            <strong>Michael Alimi,<\/strong>\n                                                                Chief Information Officer,                                    <\/p>\n                                    <strong>Intersport France<\/strong>\n                            <\/div>\n        <\/div>\n    <\/div>                                <\/div>\n                                                            <div class=\"swiper-slide\">\n                                    \n<div class=\"testimonial-card testimonial-card-dark\">\n            <blockquote class=\"testimonial-card-quote\">\n            <p>&#8220;\u00c8 straordinario: il nostro team di vendita \u00e8 ora in grado di segnalare anomalie o informazioni errate, diventando un partner essenziale per il feedback e la gestione dei dati. Fortunatamente, grazie all&#8217;integrazione di cui disponiamo, bastano pochi clic per correggere e aggiornare i dati online.&#8221;<\/p>\n        <\/blockquote>\n                <div class=\"author\">\n                        <div class=\"author-info\">\n                <p>\n                                            <strong>Ben Smith,<\/strong>\n                                                                Chief Digital Officer,                                    <\/p>\n                                    <strong>Banner Solutions<\/strong>\n                            <\/div>\n        <\/div>\n    <\/div>                                <\/div>\n                                                    <\/div>\n                        <div class=\"swiper-pagination\"><\/div>\n                    <\/div>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<section id=\"assets-articles-block_f6d8186dcd73fe6097ae60b72cff25c8\" class=\"py-6 py-md-8 \">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"mb-4  text-center\">\n                                            <h2 class=\"mb-0 text-primary-blackstar\">Customer Stories<\/h2>\n                    \n                                                        <\/div>\n            <\/div>\n        <\/div>\n                    <div class=\"row row-cols-lg-3 g-3\">\n                                    <div>\n    <div class=\"article-card  p-0\">\n        <div class=\"article-card-image \">\n            <img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2021\/11\/akeneo-customer-story-background-image-midland-scientific-scaled.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" srcset=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2021\/11\/akeneo-customer-story-background-image-midland-scientific-scaled.jpg 2560w, https:\/\/www.akeneo.com\/wp-content\/uploads\/2021\/11\/akeneo-customer-story-background-image-midland-scientific-600x400.jpg 600w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/>        <\/div>\n        <div class=\"article-card-content\">\n            \n            <h4 class=\"article-card-title text-primary-blackstar\">Midland Scientific<\/h4>\n\n                            <p class=\"article-card-excerpt\"><\/p>\n                        <a href=\"https:\/\/www.akeneo.com\/customer-story\/midland-scientific\/\" class=\"article-card-link stretched-link\"><span class=\"hidden-text\"><\/span><\/a>\n        <\/div>\n    <\/div>\n<\/div>                                    <div>\n    <div class=\"article-card  p-0\">\n        <div class=\"article-card-image \">\n            <img loading=\"lazy\" decoding=\"async\" width=\"723\" height=\"406\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2023\/02\/Mole-Valley-Country-Stores-Bury-St-Edmunds-v2.jpeg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" \/>        <\/div>\n        <div class=\"article-card-content\">\n            \n            <h4 class=\"article-card-title text-primary-blackstar\">Mole Valley Farmers<\/h4>\n\n                            <p class=\"article-card-excerpt\"><\/p>\n                        <a href=\"https:\/\/www.akeneo.com\/customer-story\/mole-valley-farmers\/\" class=\"article-card-link stretched-link\"><span class=\"hidden-text\"><\/span><\/a>\n        <\/div>\n    <\/div>\n<\/div>                                    <div>\n    <div class=\"article-card  p-0\">\n        <div class=\"article-card-image \">\n            <img loading=\"lazy\" decoding=\"async\" width=\"1040\" height=\"640\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2023\/07\/Frame-4.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" \/>        <\/div>\n        <div class=\"article-card-content\">\n            \n            <h4 class=\"article-card-title text-primary-blackstar\">Bath Depot<\/h4>\n\n                            <p class=\"article-card-excerpt\"><\/p>\n                        <a href=\"https:\/\/www.akeneo.com\/customer-story\/bath-depot\/\" class=\"article-card-link stretched-link\"><span class=\"hidden-text\"><\/span><\/a>\n        <\/div>\n    <\/div>\n<\/div>                            <\/div>\n            <\/div>\n<\/section>\n\n\n<section class=\"py-6 py-md-8 \">\n        <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"cta px-lg-8 py-3 bg-secondary\">\n                    <div class=\"cta-content\">\n                                                    <h2 class=\"cta-title\">Sei pronto a passare alla prossima tappa? I nostri esperti sono a tua disposizione per offrirti il loro supporto. Contattali oggi stesso<\/h2>\n                                                                    <\/div>\n                                            <div class=\"cta-cards\">\n                            <div class=\"row row-cols-md-2 g-2\">\n                                                                    <div>\n                                        <a href=\"https:\/\/www.akeneo.com\/it\/demo\/\" class=\"icon-card icon-card-framed icon-card-dark\">\n                                                                                        <div class=\"icon-card-content\">\n                                                <h6 class=\"icon-card-title\">Richiedi una demo<\/h6>\n                                                                                                <span class=\"icon-card-link\">Contattaci ora <svg class=\"svg-icon fs-sm\"><use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/sprite\/icons.svg#icon-chevron-right\"><\/use><\/svg><\/span>\n                                            <\/div>\n                                        <\/a>\n                                    <\/div>\n                                                                    <div>\n                                        <a href=\"https:\/\/www.akeneo.com\/it\/pxm-maturity-path\/\" class=\"icon-card icon-card-framed icon-card-dark\">\n                                                                                        <div class=\"icon-card-content\">\n                                                <h6 class=\"icon-card-title\">Strategia PX<\/h6>\n                                                                                                    <p class=\"icon-card-description\">Not sure where to begin?<\/p>\n                                                                                                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