{"id":47927,"date":"2022-09-15T08:41:02","date_gmt":"2022-09-15T08:41:02","guid":{"rendered":"https:\/\/www.akeneo.com\/pim-for-automotive-ecommerce\/"},"modified":"2025-04-01T13:34:08","modified_gmt":"2025-04-01T13:34:08","slug":"pim-for-automotive-ecommerce","status":"publish","type":"page","link":"https:\/\/www.akeneo.com\/it\/pim-for-automotive-ecommerce\/","title":{"rendered":"PIM for Automotive eCommerce"},"content":{"rendered":"\n
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Accelerate eCommerce growth in the automotive industry with PIM<\/h1>\n
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Attention matters. In an increasingly eCommerce age where the routes to your shoppers are jampacked with competition, consistency is crucial. Ensuring your automotive brand shines across every channel with limited resources and budget can be a monumental challenge, but it doesn\u2019t need to be. Implement a single source of truth to efficiently manage your omnichannel product experience and automate your manual processes.<\/span><\/p>\n <\/div>\n

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Leaders in the automotive industry choose Akeneo<\/p>\n <\/div>\n <\/div>\n <\/div>\n\n \n

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Drive sales<\/h2>\n \n \n
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Grow your eCommerce sales by adopting an omnichannel product activation strategy. Make sure you meet your customers where they are, whether it\u2019s ordering a replacement part on eBay to a fully-fledged new car purchase on your eCommerce platform. Akeneo PIM helps you deliver a consistent, accurate, and compelling customer experience no matter what.<\/span><\/p>\n <\/div>\n <\/div>\n <\/div>\n

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Charge up and shift your experience into next gear<\/h2>\n \n \n
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Engaged customers spend longer on websites and buy more. Power your customer’s automotive shopping experience with seamless product data, images, and video. Accelerate your average order value and cross-sell by providing relevant and accurate product associations, all made possible by PIM.<\/span><\/p>\n <\/div>\n <\/div>\n <\/div>\n

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Position your unique brand attributes<\/h2>\n \n \n
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Be it gearheads searching for the pinnacle of sports performance, EV enthusiasts championing sustainability, or those simply in search of comfort – ensure your brand or product values and differentiators are matched with their consumer searches via Akeneo attributes.<\/span><\/p>\n <\/div>\n <\/div>\n <\/div>\n

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Manage technical complexities<\/h2>\n \n \n
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More parts, more problems? Why not make it more opportunities! Akeneo data is stored and distributed from a single source, allowing for automation & bulk updates that save your team time and get your products live to consumers much quicker.<\/span><\/p>\n <\/div>\n <\/div>\n <\/div>\n

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Key Akeneo PIM Capabilities<\/h2>\n \n <\/div>\n
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