{"id":46811,"date":"2019-05-31T12:00:04","date_gmt":"2019-05-31T12:00:04","guid":{"rendered":"https:\/\/www.akeneo.com\/blog\/pxm-product-experience-infographic-2\/"},"modified":"2024-07-04T06:52:10","modified_gmt":"2024-07-04T06:52:10","slug":"pxm-product-experience-infographic","status":"publish","type":"post","link":"https:\/\/www.akeneo.com\/fr\/blog\/pxm-product-experience-infographic\/","title":{"rendered":"Cr\u00e9ez votre Experience Produit [Infographie]"},"content":{"rendered":"       \n  \n<section id=\"hero-block_b335d94365030844f68ab7a18d7ca653\" class=\"hero  py-0\">\n            <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"col-12\">\n                    <div class=\"hero-inner hero-inner-blue\">\n                        <div class=\"row align-items-center g-3\">\n                            <div class=\"col-lg-6\">\n                                <div class=\"hero-content\">\n                                                                            <div class=\"hero-tags\">\n                                            <span class=\"tag tag-white\">Product Experience<\/span>\n                                        <\/div>\n                                                                        <h1 class=\"hero-title\">Cr\u00e9ez votre Experience Produit [Infographie]<\/h1>\n                                    <div class=\"hero-text\">\n\n                                        <p>Les consommateurs se soucient plus que jamais de leurs exp\u00e9riences d&rsquo;achat \u2014 c&rsquo;est d&rsquo;ailleurs pour la majorit\u00e9 ce qui motive leurs d\u00e9cisions d&rsquo;ac&#8230;<\/p>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                                                            <div class=\"col-lg-6\">\n                                    <div class=\"hero-image\">\n                                        <img loading=\"lazy\" decoding=\"async\" width=\"597\" height=\"2560\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2021\/11\/Akeneo_Infographics_PXM_FR-scaled.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" \/>                                    <\/div>\n                                                                <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n  \n        Les consommateurs se soucient plus que jamais de leurs exp\u00e9riences d&rsquo;achat \u2014 c&rsquo;est d&rsquo;ailleurs pour la majorit\u00e9 ce qui motive leurs d\u00e9cisions d&rsquo;achat. Dans le cadre d\u2019une \u00e9tude r\u00e9cente, <strong><a href=\"https:\/\/www.oberlo.com\/blog\/ecommerce-statistics-guide-your-strategy\" target=\"_blank\" rel=\"noopener\">plus des trois quarts<\/a> <\/strong>(80%) des consommateurs interrog\u00e9s ont d\u00e9clar\u00e9 que la qualit\u00e9 de l\u2019exp\u00e9rience client d&rsquo;une entreprise influe consid\u00e9rablement sur leur choix. Et cela avant m\u00eame le prix.<div class=\"mb-2\"><div class=\"press-copy\">Afin de r\u00e9pondre \u00e0 cette attente, Akeneo vous aide \u00e0 optimiser votre exp\u00e9rience produit, \u00e0 cr\u00e9er une exp\u00e9rience client fascinante et \u00e0 s\u00e9duire les acheteurs de plus en plus sensible \u00e0 ces exp\u00e9riences. Consultez notre nouvelle infographie, ci-dessous, et trouvez les bonnes pratiques indispensables pour adresser une exp\u00e9rience produit exceptionnelle !\r\n\r\n&nbsp;\r\n\r\n<a href=\"https:\/\/www.akeneo.com\/fr\/quest-ce-que-le-pxm-product-experience-management\/\" target=\"_blank\" rel=\"noopener\"><div class=\"content-image\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-188692 aligncenter\" src=\"https:\/\/www.akeneo.com\/wp-content\/uploads\/2021\/11\/Akeneo_Infographics_PXM_FR-scaled.jpg\" alt=\"\" width=\"773\" height=\"3313\" \/><\/div><\/a>\r\n\r\n<a href=\"https:\/\/www.akeneo.com\/fr\/quest-ce-que-le-pxm-product-experience-management\/\" target=\"_blank\" rel=\"noopener\">Pour en savoir plus sur comment cr\u00e9er une exp\u00e9rience produit de qualit\u00e9, visitez notre page PXM !<\/a><\/div><\/div>  ","protected":false},"excerpt":{"rendered":"<p>Les consommateurs se soucient plus que jamais de leurs exp\u00e9riences d&rsquo;achat \u2014 c&rsquo;est d&rsquo;ailleurs pour la majorit\u00e9 ce qui motive leurs d\u00e9cisions d&rsquo;ac<\/p>\n","protected":false},"author":2,"featured_media":4474,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[694,708,709,710,655,667,686,582,668,1102],"class_list":["post-46811","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Cr\u00e9ez votre Experience Produit [Infographie] | Akeneo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akeneo.com\/fr\/blog\/pxm-product-experience-infographic\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta 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