{"id":47846,"date":"2021-11-19T07:24:09","date_gmt":"2021-11-19T07:24:09","guid":{"rendered":"https:\/\/www.akeneo.com\/resource-center-2\/"},"modified":"2025-08-07T09:52:31","modified_gmt":"2025-08-07T09:52:31","slug":"resource-center","status":"publish","type":"page","link":"https:\/\/www.akeneo.com\/fr\/resource-center\/","title":{"rendered":"Librairie de ressources"},"content":{"rendered":"\n
\n
\n
\n
\n
\n
\n
\n
\n
\n Whitepaper<\/span>\n <\/div>\n \n \n

Rapport des R\u00e9sultats de l\u2019Enqu\u00eate B2B 2024<\/h1>\n
\n

D\u00e9couvrez les d\u00e9fis auxquels l’industrie B2B est confront\u00e9e, qu’il s’agisse d’adopter des exp\u00e9riences d’achat inspir\u00e9es du B2C ou d\u2019am\u00e9liorer les processus de gestion des informations produits et conformit\u00e9 avec les diff\u00e9rentes r\u00e9glementations.<\/p>\n <\/div>\n

\n
\n Lire le Whitepaper<\/span>Lire le Whitepaper<\/span>Lire le Whitepaper<\/span><\/a> <\/div>\n <\/div>\n <\/div>\n <\/div>\n
\n
\n \"\"\n <\/div>\n \n <\/div>\n <\/div>\n\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section> \n\n\n
\n
\n
\n
\n
\n

Whitepapers<\/h2>\n \n Tout voir<\/use><\/svg><\/span>Tout voir<\/use><\/svg><\/span>Tout voir<\/use><\/svg><\/span><\/a> <\/div>\n <\/div>\n <\/div>\n
\n
\n
\n
\n \"\" <\/div>\n
\n
\n Rapport d\u2019analyste<\/span>\n <\/div>\n \n

Optimiser les donn\u00e9es produits pour le commerce agentique<\/h4>\n\n

\n Dans ce rapport Gartner\u00ae, d\u00e9couvrez pourquoi des donn\u00e9es produits structur\u00e9es, enrichies et… <\/p>\n <\/span><\/a>\n <\/div>\n <\/div>\n<\/div>

\n
\n
\n \"\" <\/div>\n
\n
\n Rapport d\u2019analyste<\/span>\n <\/div>\n \n

Buyer Experience Report Info-Tech : Akeneo Product Cloud<\/h4>\n\n

\n D\u00e9couvrez, \u00e0 travers le Buyer Experience Report SoftwareReviews, comment les utilisateurs… <\/p>\n <\/span><\/a>\n <\/div>\n <\/div>\n<\/div>

\n
\n
\n \"\" <\/div>\n
\n
\n Rapport d\u2019analyste<\/span>\n <\/div>\n \n

Akeneo reconnu leader du PIM pour la 4e ann\u00e9e cons\u00e9cutive par Info-Tech<\/h4>\n\n

\n D\u00e9couvrez les r\u00e9sultats du rapport PIM 2025 d\u2019Info-Tech et comprenez comment Akeneo aide les… <\/p>\n <\/span><\/a>\n <\/div>\n <\/div>\n<\/div>

\n
\n
\n \"\" <\/div>\n
\n
\n eBook<\/span>\n <\/div>\n \n

Donn\u00e9es produits, \u00e9quipes et technologies : les fondations d\u2019une croissance durable<\/h4>\n\n

\n D\u00e9couvrez pourquoi des informations produits incompl\u00e8tes ou fragment\u00e9es constituent… <\/p>\n <\/span><\/a>\n <\/div>\n <\/div>\n<\/div> <\/div>\n <\/div>\n<\/section>\n\n

\n
\n
\n
\n
\n

Cas Clients<\/h2>\n \n Tout voir<\/use><\/svg><\/span>Tout voir<\/use><\/svg><\/span>Tout voir<\/use><\/svg><\/span><\/a> <\/div>\n <\/div>\n <\/div>\n
\n
\n
\n
\n \"\" <\/div>\n
\n
\n Automobile<\/span>\n <\/div>\n \n

Synchro Diffusion<\/h4>\n\n

\n L\u2019\u00e9volution PX de Synchro Diffusion : centraliser et activer les donn\u00e9es produit avec Akeneo… <\/p>\n <\/span><\/a>\n <\/div>\n <\/div>\n<\/div>

\n
\n
\n \"\" <\/div>\n
\n
\n \u00c9lectronique & High-Tech<\/span>\n <\/div>\n \n

ASSA ABLOY<\/h4>\n\n

\n ASSA ABLOY a d\u00fb adopter une strat\u00e9gie qui int\u00e9grait davantage le commerce digital. En exploitant… <\/p>\n <\/span><\/a>\n <\/div>\n <\/div>\n<\/div>

\n
\n
\n \"\" <\/div>\n
\n
\n Mode & habillement<\/span>\n <\/div>\n \n

Snowleader<\/h4>\n\n

\n En optimisant la gestion de ses donn\u00e9es produits, Snowleader a gagn\u00e9 du temps pour acc\u00e9l\u00e9rer… <\/p>\n <\/span><\/a>\n <\/div>\n <\/div>\n<\/div>

\n
\n
\n \"Cas <\/div>\n
\n
\n Mode & habillement<\/span>\n <\/div>\n \n

Cas client : SMCP<\/h4>\n\n

\n Avec Akeneo, SMCP centralise ses donn\u00e9es produits, am\u00e9liore leur qualit\u00e9 et acc\u00e9l\u00e8re ses… <\/p>\n <\/span><\/a>\n <\/div>\n <\/div>\n<\/div> <\/div>\n <\/div>\n<\/section>\n\n\n

\n
<\/div>\n
\n
\n
\n
\n
\n

Vous voulez en voir plus ?<\/h2>\n
\n

Rejoignez plus de 40 000 autres sp\u00e9cialistes du marketing en ligne et b\u00e9n\u00e9ficiez de strat\u00e9gies \u00e9prouv\u00e9es en mati\u00e8re de marketing par e-mail, de CRO, etc.<\/p>\n <\/div>\n

\n
<\/form> \n