{"id":46236,"date":"2023-05-04T03:00:08","date_gmt":"2023-05-04T03:00:08","guid":{"rendered":"https:\/\/www.akeneo.com\/white-paper\/product-information-management-101-2\/"},"modified":"2025-08-28T10:44:45","modified_gmt":"2025-08-28T10:44:45","slug":"product-information-management-101","status":"publish","type":"ak-white-papers","link":"https:\/\/www.akeneo.com\/fr\/white-paper\/product-information-management-101\/","title":{"rendered":"Le B.A-BA de la gestion de l&rsquo;information produit (PIM)"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":36864,"menu_order":0,"template":"","categories":[2],"resource-types":[1654],"class_list":["post-46236","ak-white-papers","type-ak-white-papers","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Le B.A-BA de la gestion de l&#039;information produit (PIM) | Akeneo<\/title>\n<meta name=\"description\" content=\"\u2014Meta description not set.La gestion de l\u2019information produit (PIM, Product Information Management) suscite un formidable int\u00e9r\u00eat dans le domaine de l\u2019e-commerce B2B et B2C. 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