{"id":49105,"date":"2024-06-24T13:49:02","date_gmt":"2024-06-24T13:49:02","guid":{"rendered":"https:\/\/www.akeneo.com\/press-release\/ocode-akeneo-pr\/"},"modified":"2024-07-04T07:04:26","modified_gmt":"2024-07-04T07:04:26","slug":"ocode-akeneo-pr","status":"publish","type":"ak-pr","link":"https:\/\/www.akeneo.com\/fr\/press-release\/ocode-akeneo-pr\/","title":{"rendered":"Ocode et Akeneo s\u2019allient pour accompagner les marques dans la mise en place du DPP (Digital Product Passport)"},"content":{"rendered":"       \n  \n<section id=\"hero-block_a60868141216ef9c766fb0f1c7f1ea65\" class=\"hero hero-blue py-0\">\n            <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"col-12\">\n                    <div class=\"hero-inner\">\n                        <div class=\"row\">\n                            <div class=\"col-md-10 col-lg-8 mx-md-auto\">\n                                <div class=\"hero-content text-center\">\n                                    <p class=\"hero-meta\">\n                                        <span>Juin 24, 2024<\/span>\n                                    <\/p>\n                                                                            <div class=\"hero-logo\" style=\"margin: 0 auto 20px;\">\n                                            <img decoding=\"async\" src=\"https:\/\/www.akeneo.com\/wp-content\/themes\/akeneo\/assets\/images\/content\/akeneo-icon-logo.svg\" alt=\"akeneo-logo\">\n                                        <\/div>\n                                                                        <h1 class=\"hero-title\">Ocode et Akeneo s\u2019allient pour accompagner les marques dans la mise en place du DPP (Digital Product Passport)<\/h1>\n                                    <div class=\"hero-text\">\n                                        <p>\n                                                                                            Cette collaboration vise \u00e0 faciliter la mise en conformit\u00e9 des marques \u00e0 la r\u00e9glementation europ\u00e9enne et leur permettre d\u2019en faire un vecteur de croissance.                                                                                    <\/p>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n  \n<div class=\"whitepapers-desc\"><\/div><div class=\"mb-2\"><strong>Nantes, le 27 mai 2024 &#8211;\u00a0<\/strong>\r\n\r\n<b>Ocode, le sp\u00e9cialiste fran\u00e7ais de l\u2019identification des objets durables, s\u2019associe \u00e0 Akeneo, <\/b><b>acteur majeur de la gestion de l\u2019information produit (PIM) et de l&rsquo;exp\u00e9rience produit (PX), <\/b><b>pour int\u00e9grer sa solution de passeport digital du produit (en anglais, DPP, \u201cDigital Product Passeport\u201d) au <\/b><a href=\"https:\/\/apps.akeneo.com\/apps\"><b>Akeneo App Store<\/b><\/a><b>.\u00a0<\/b>\r\n\r\n<span style=\"font-weight: 400;\">\u201c<\/span><i><span style=\"font-weight: 400;\">Ce partenariat avec Akeneo, leader reconnu dans la gestion de l&rsquo;information produit, nous permet de simplifier la mise en conformit\u00e9 de leurs clients avec notre solution de DPP qui r\u00e9pond aux exigences r\u00e9glementaires, tout en offrant une exp\u00e9rience client nouvelle et personnalis\u00e9e<\/span><\/i><span style=\"font-weight: 400;\">\u201d, <\/span><b>explique Jean-Baptiste Pondevy, PDG d\u2019Ocode.<\/b>\r\n\r\n<span style=\"font-weight: 400;\">L\u2019objectif du partenariat entre Ocode et Akeneo est de proposer un DPP allant au-del\u00e0 de la mise en conformit\u00e9 : il permet de fournir une exp\u00e9rience client personnalis\u00e9e, int\u00e9grant des services facilitant la r\u00e9paration, la revente, et la recyclabilit\u00e9 d\u2019un produit. Et toujours, le lien physique entre l\u2019objet et son DPP (via un QR Code par exemple) qui est indispensable pour garantir son authenticit\u00e9.<\/span>\r\n\r\n<span style=\"font-weight: 400;\">Ce partenariat est gagnant-gagnant : il apporte de nouveaux clients pour Ocode et un processus facilit\u00e9 pour les clients du PIM Akeneo. En effet, le renseignement des donn\u00e9es produits est facilit\u00e9 gr\u00e2ce \u00e0 cette collaboration qui permet aux entreprises d\u2019acc\u00e9der \u00e0 une plateforme de gestion des passeports digitaux int\u00e9gr\u00e9e \u00e0 l\u2019application Akeneo, simplifiant la cr\u00e9ation de ces derniers \u00e0 l\u2019aide des donn\u00e9es d\u00e9j\u00e0 pr\u00e9sentes dans le PIM.<\/span>\r\n\r\n<i><span style=\"font-weight: 400;\">\u201cLes acteurs du textile, des batteries et de l\u2019\u00e9lectronique devront tr\u00e8s bient\u00f4t se conformer au DPP. Avec notre partenaire Ocode, nous enrichissons l\u2019app store AKENEO en cr\u00e9ant une application DPP pour g\u00e9n\u00e9rer des passeports de produits num\u00e9riques, conform\u00e9ment aux r\u00e9glementations europ\u00e9ennes \u00e0 venir. Une vraie valeur ajout\u00e9e \u00e0 notre PIM\u201d, explique <\/span><\/i><b>Virginie BLOT, PXM Evangelist et Senior Product Marketing Manager chez Akeneo<\/b><span style=\"font-weight: 400;\">.<\/span>\r\n\r\n<span style=\"font-weight: 400;\">Lanc\u00e9 par la Commission europ\u00e9enne en 2022, le DPP se pr\u00e9sente sous la forme d&rsquo;une fiche produit num\u00e9rique exhaustive, offrant des informations d\u00e9taill\u00e9es sur la composition, l&rsquo;origine des mat\u00e9riaux, les possibilit\u00e9s de r\u00e9paration et de recyclage, les substances potentiellement dangereuses, ainsi que les performances environnementales. Il ambitionne de propulser l&rsquo;Europe vers une \u00e9conomie durable et circulaire et de faciliter la tra\u00e7abilit\u00e9 et la transparence tout au long du cycle de vie du produit.<\/span><\/div>  \n<section id=\"cta-block_095abf3ec2e4a5eca49111d5a0431934\" class=\"py-4\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"cta   \">\n                                            <h4 class=\"cta-title mb-0\">Lire le communiqu\u00e9<\/h4>\n                                                                <div class=\"cta-buttons\">\n                                                            <div>\n                                                                    <\/div>\n                                                    <\/div>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section><section id=\"content-block_891a680e0529c3e2d3e39218e2dcd669\" class=\"p-3 p-md-6 mt-3 bg-body rounded-4 shadow\">\n            <h2>A propos d&rsquo;Akeneo<\/h2>\n                <div class=\"text-editor mt-3\">\n            <p><p><span style=\"font-weight: 400;\">Akeneo est lentreprise de lExp\u00e9rience Produit (PX) et le leader mondial de la Gestion de lInformation Produit (PIM). Akeneo permet aux marques de cr\u00e9er un environnement o\u00f9 chaque interaction avec un produit est une exp\u00e9rience qui guide les consommateurs et les professionnels vers le meilleur achat \u00e0 tout moment et en tout lieu. Akeneo donne aux dirigeants les moyens dagir gr\u00e2ce \u00e0 ses solutions, des formations et une communaut\u00e9 engag\u00e9e autour de la gestion de lexp\u00e9rience produit (PXM). Pour plus d&rsquo;informations :\u00a0 <\/span><a href=\"https:\/\/fra01.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fwww.akeneo.com%2Ffr&amp;data=05%7C02%7Cmarion.guicheteau%40o-code.co%7C238fc3bb1412422cce6808dc650a0806%7C6aef04b596ae44b78650e2ccfde5f596%7C0%7C0%7C638496340997921615%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=J%2FNPtsv4kgaoKzrQwTUB93ZNjcOQ4geiimd4NHu%2Bwz0%3D&amp;reserved=0\"><span style=\"font-weight: 400;\">https:\/\/www.akeneo.com\/f<\/span><\/a><span style=\"font-weight: 400;\">r<\/span><\/p>\n<\/p>\n        <\/div>\n    <\/section>\n<section id=\"content-block_b28b3adc1891b8163782d987b38f36b9\" class=\"p-3 p-md-6 mt-3 bg-body rounded-4 shadow\">\n            <h2>A propos d&rsquo;Ocode<\/h2>\n                <div class=\"text-editor mt-3\">\n            <p><p><span style=\"font-weight: 400;\">Ocode a \u00e9t\u00e9 cr\u00e9\u00e9 en 2016 par Dominique Chabot, rejoint par trois autres entrepreneurs chevronn\u00e9s en 2019 : Jean-Baptiste Pondevy, Alice Calvez et Vincent Roux. Sa technologie de marquage physique unique li\u00e9 \u00e0 une identit\u00e9 num\u00e9rique a n\u00e9cessit\u00e9 3 ans de R&amp;D et s\u00e9duit aujourdhui des entreprises dans les secteurs du mobilier, du design, de lhorlogerie, de la joaillerie, de la mobilit\u00e9 et du sport. Lentreprise emploie 32 collaborateurs et est bas\u00e9e \u00e0 Nantes et \u00e0 La-Roche-sur-Yon (85). <\/span><span style=\"font-weight: 400;\">Plus dinformations sur <\/span><a href=\"https:\/\/www.o-code.co\"><span style=\"font-weight: 400;\">www.o-code.co<\/span><\/a><span style=\"font-weight: 400;\"> et sur <\/span><a href=\"https:\/\/www.linkedin.com\/company\/ocode\/\"><span style=\"font-weight: 400;\">LinkedIn<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<\/p>\n        <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"<p>Cette collaboration vise \u00e0 faciliter la mise en conformit\u00e9 des marques \u00e0 la r\u00e9glementation europ\u00e9enne et leur permettre d\u2019en faire un vecteur de croissance.<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","class_list":["post-49105","ak-pr","type-ak-pr","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 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