{"id":42443,"date":"2019-12-18T08:07:13","date_gmt":"2019-12-18T08:07:13","guid":{"rendered":"https:\/\/www.akeneo.com\/?ak-pr=akeneo-nomme-parmi-les-leadersdu-pim-dans-le-rapportidc-marketscape"},"modified":"2024-07-01T08:25:48","modified_gmt":"2024-07-01T08:25:48","slug":"akeneo-nomme-parmi-les-leadersdu-pim-dans-le-rapportidc-marketscape","status":"publish","type":"ak-pr","link":"https:\/\/www.akeneo.com\/fr\/press-release\/akeneo-nomme-parmi-les-leadersdu-pim-dans-le-rapportidc-marketscape\/","title":{"rendered":"Akeneo nomm\u00e9 parmi les leadersdu PIM dans le rapportIDC MarketScape"},"content":{"rendered":" \n \n
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\n D\u00e9c 18, 2019<\/span>\n <\/p>\n

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Akeneo nomm\u00e9 parmi les leadersdu PIM dans le rapportIDC MarketScape<\/h1>\n
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\n Efficacit\u00e9, automatisation et d\u00e9veloppement open-source font d’Akeneo un leader Nantes, le 17 d\u00e9cembre 2019 \u2013 Akeneo, pionnier mondial des solutions de gestion de l’exp\u00e9rience produits (PXM) et de l\u2019information produit… <\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n \n

Efficacit\u00e9, automatisation et d\u00e9veloppement open-source font d’Akeneo un leader<\/em><\/p>\n\n

Nantes, le 17 d\u00e9cembre 2019<\/strong> \u2013 Akeneo, pionnier mondial des solutions de gestion de l’exp\u00e9rience produits (PXM) et de l\u2019information produit (PIM) pour les marques et les retailers, est reconnu comme l\u2019un des leaders dans le rapport<\/a> IDC MarketScape: Worldwide Product Information Management Applications for Commerce 2019-2020 Vendor Assessment (Doc \u2013 US45353419, d\u00e9cembre 2019).<\/p>\n\n

Pour son rapport, IDC MarketScape a \u00e9valu\u00e9 14 entreprises et n’en a d\u00e9sign\u00e9 que cinq comme leaders. La mention d’Akeneo refl\u00e8te \u00e0 la fois ses capacit\u00e9s actuelles et son positionnement strat\u00e9gique sur le march\u00e9 du PXM en constante \u00e9volution.<\/p>\n

\"Rapport<\/p>\n

\u00abLes clients que nous avons interrog\u00e9s ont class\u00e9 Akeneo au-dessus de la moyenne pour presque tous les crit\u00e8res\u00bb<\/i> \u00e9crit Jordan Jewell, directeur de recherche d’IDC pour le commerce num\u00e9rique et les applications d\u2019entreprise<\/strong>, dans le rapport. \u00abEnvisagez Akeneo lorsque vous \u00eates une entreprise B2C ou B2B allant d’une PME \u00e0 une grande entreprise et que vous avez besoin d’informations de haute qualit\u00e9 sur les produits et sur tous les canaux de vente, y compris l’impression.\u00bb<\/i><\/p>\n\n

Akeneo a r\u00e9cemment atteint le tremplin cl\u00e9 de 60 000 impl\u00e9mentations en direct et est maintenant utilis\u00e9 par des marques de premier plan telles que Sephora, Fossil, Shop.com et Petra Industries pour soutenir leurs initiatives commerciales omnicanal et transfrontali\u00e8res. Les solutions PXM \nd’Akeneo aident les entreprises \u00e0 am\u00e9liorer l’exp\u00e9rience client, \u00e0 accroitre leurs ventes, \u00e0 r\u00e9duire le temps de mise sur le march\u00e9, \u00e0 se mondialiser et \u00e0 am\u00e9liorer la productivit\u00e9 de l’\u00e9quipe.<\/p>\n\n

L’IDC MarketScape f\u00e9licite la strat\u00e9gie open-source d’Akeneo et sa forte communaut\u00e9 de d\u00e9veloppeurs qui simplifient la localisation des solutions et les impl\u00e9mentations. Les entreprises doivent envisager Akeneo si elles recherchent des capacit\u00e9s d’automatisation et de gouvernance, ainsi qu\u2019une efficacit\u00e9 dans la gestion des catalogues avec un temps de mise sur le march\u00e9 rapide pr\u00e9cise le rapport.<\/p>\n\n

\u00abLa plupart des entreprises doivent se frayer un chemin jusqu’aux postes de direction mais Akeneo a fait des progr\u00e8s en mati\u00e8re de solutions PXM pour le commerce num\u00e9rique et le commerce r\u00e9el\u00bb<\/i>explique Fred de Gombert, PDG et co-fondateur d’Akeneo.<\/strong> \u00abAkeneo fournit des solutions \u00e9prouv\u00e9es pour les besoins complexes en mati\u00e8re d’information produits des clients modernes tout continuant de d\u00e9velopper des strat\u00e9gies \u00e9volutives pour s\u2019assurer que nous serons en mesure de continuer \u00e0 r\u00e9pondre aux besoins changeants de nos clients en 2020 et au- del\u00e0.\u00bb<\/i><\/p><\/div>","protected":false},"excerpt":{"rendered":"

Efficacit\u00e9, automatisation et d\u00e9veloppement open-source font d’Akeneo un leader Nantes, le 17 d\u00e9cembre 2019 \u2013 Akeneo, pionnier mondial des solutions de gestion de l’exp\u00e9rience produits (PXM) et de l\u2019information produit…<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","class_list":["post-42443","ak-pr","type-ak-pr","status-publish","hentry"],"acf":[],"yoast_head":"\nAkeneo nomm\u00e9 parmi les leadersdu PIM dans le rapportIDC MarketScape | Akeneo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akeneo.com\/fr\/press-release\/akeneo-nomme-parmi-les-leadersdu-pim-dans-le-rapportidc-marketscape\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Akeneo nomm\u00e9 parmi les leadersdu PIM dans le rapportIDC 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