{"id":42409,"date":"2023-02-23T15:07:02","date_gmt":"2023-02-23T15:07:02","guid":{"rendered":"https:\/\/www.akeneo.com\/?ak-pr=akeneo-partnership-google-cloud"},"modified":"2024-07-04T06:48:43","modified_gmt":"2024-07-04T06:48:43","slug":"akeneo-partnership-google-cloud","status":"publish","type":"ak-pr","link":"https:\/\/www.akeneo.com\/fr\/press-release\/akeneo-partnership-google-cloud\/","title":{"rendered":"Akeneo renforce son partenariat strat\u00e9gique avec Google Cloud et annonce sa disponibilit\u00e9 sur Google Cloud Marketplace"},"content":{"rendered":" \n \n
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\n F\u00e9v 23, 2023<\/span>\n <\/p>\n

\n \"akeneo-logo\"\n <\/div>\n

Akeneo renforce son partenariat strat\u00e9gique avec Google Cloud et annonce sa disponibilit\u00e9 sur Google Cloud Marketplace<\/h1>\n
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\n La nouvelle offre va donner davantage de pouvoir aux commer\u00e7ants pour contr\u00f4ler leurs stocks \u00e0 partir d\u2019une base de donn\u00e9es produits centralis\u00e9e <\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n \n

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BOSTON – 23 F\u00e9vrier 2023 – <\/b>Akeneo<\/span><\/a>, l’entreprise sp\u00e9cialiste de l’exp\u00e9rience produit, annonce le lancement d\u2019Akeneo sur Google Cloud Marketplace. Gr\u00e2ce \u00e0 ce partenariat, les marques et retailers vont b\u00e9n\u00e9ficier d\u2019une facturation unifi\u00e9e, gr\u00e2ce \u00e0 des achats effectu\u00e9s directement sur Google Cloud Marketplace, et d\u2019une meilleure int\u00e9gration des produits, permettant de cr\u00e9er des exp\u00e9riences produits plus engageantes \u00e0 l\u2019\u00e9chelle mondiale.\u00a0<\/span>\r\n\r\nLa plateforme SaaS (Software as a Service) Akeneo PIM a \u00e9t\u00e9 originellement cr\u00e9\u00e9e sur l\u2019infrastructure Google Cloud, ce qui a permis \u00e0 l\u2019entreprise de faire \u00e9voluer efficacement sa base client au niveau mondial. Dans le cadre du partenariat d\u2019Akeneo avec Google Cloud, les entreprises vont mener \u00e0 bien des actions communes de marketing et de vente, en explorant plus particuli\u00e8rement la partie int\u00e9gration produits.<\/span>\r\n\r\n\u201cLes consommateurs recherchent toujours de nouveaux canaux pour acheter des produits, et pour cela, r\u00e9alisent plus de recherches avant d\u2019acheter et n\u2019h\u00e9sitent pas \u00e0 aller regarder de nouveaux sites pour avoir des informations produits suppl\u00e9mentaires\u201d<\/span><\/i>, explique Fred de Gombert, CEO d\u2019Akeneo. <\/span>\u201cEn int\u00e9grant Akeneo \u00e0 Google Cloud Marketplace, nous permettons aux entreprises d\u2019avoir plus de contr\u00f4le sur la mani\u00e8re dont les consommateurs per\u00e7oivent leurs produits. Cela permet aux \u00e9quipes produits d\u2019enrichir et de diffuser les informations produits depuis une base de donn\u00e9es centralis\u00e9e, assurant la coh\u00e9rence des messages, et ce sur toutes les canaux par lesquelles les personnes peuvent d\u00e9couvrir leurs marques.\u201d<\/span><\/i>\r\n\r\n\u201cNous sommes ravis d\u2019accueillir Akeneo sur Google Cloud Marketplace\u201d<\/span><\/i>, ajoute Emel Begerem-Bilgin, Retail CPG ISV Lead, EMEA chez Google Cloud. <\/span>\u201cLe renforcement de notre partenariat avec Akeneo et la disponibilit\u00e9 de\u00a0 leur offre sur notre marketplace contribue \u00e0 faire en sorte qu’il soit plus facile pour les entreprises de personnaliser leur offre commerciale et de g\u00e9rer leurs produits sur plusieurs plateformes afin de stimuler la croissance de leur activit\u00e9.\u201d.<\/span><\/i>\r\n\r\nRendez-vous sur ce lien pour acheter Akeneo sur Google Cloud Marketplace : <\/span>https:\/\/console.cloud.google.com\/marketplace\/product\/akeneo-public\/akeneo?project=akeneo-public<\/span><\/a><\/div> \n
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Want to read it?<\/h4>\n
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A propos d\u2019Akeneo<\/h2>\n
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Akeneo propose une solution SaaS de Commerce Composable permettant de g\u00e9rer, orchestrer, activer et optimiser l’ensemble des composants d’un produit afin de diffuser des exp\u00e9riences produits convaincantes et coh\u00e9rentes sur tous les canaux de vente. Gr\u00e2ce \u00e0 sa plateforme ouverte, \u00e0 son PIM de pointe pour la gestion des donn\u00e9es produits et des contenus num\u00e9riques, et \u00e0 la connectivit\u00e9 de son \u00e9cosyst\u00e8me gr\u00e2ce \u00e0 Akeneo App Store, Akeneo Product Cloud permet aux entreprises de proposer des exp\u00e9riences produits qui stimulent les initiatives de croissance.<\/span><\/p>\n

Les leaders internationaux, fabricants, distributeurs et retailers, comme A<\/span>Thrasio, Staples Canada, boohoo, and Air Liquide<\/span> font confiance \u00e0 Akeneo pour faire \u00e9voluer et personnaliser leurs strat\u00e9gies de vente omnicanales et internationales. Gr\u00e2ce \u00e0 Akeneo Product Cloud, les marques, les retailers et les distributeurs peuvent activer leurs exp\u00e9riences produits sur n’importe quel canal, ce qui leur permet d’am\u00e9liorer l’exp\u00e9rience client quils proposent, d’augmenter leurs ventes, de r\u00e9duire leur time-to-market, d’acc\u00e9l\u00e9rer leur d\u00e9veloppement \u00e0 linternational et d’accro\u00eetre la productivit\u00e9 de leurs \u00e9quipes. Plus dinformations :<\/span> https:\/\/www.akeneo.com\/fr\/<\/span><\/a><\/p>\n<\/p>\n <\/div>\n <\/section>\n","protected":false},"excerpt":{"rendered":"

La nouvelle offre va donner davantage de pouvoir aux commer\u00e7ants pour contr\u00f4ler leurs stocks \u00e0 partir d\u2019une base de donn\u00e9es produits centralis\u00e9e<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","class_list":["post-42409","ak-pr","type-ak-pr","status-publish","hentry"],"acf":[],"yoast_head":"\nAkeneo renforce son partenariat strat\u00e9gique avec Google Cloud et annonce sa disponibilit\u00e9 sur Google Cloud Marketplace | Akeneo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akeneo.com\/fr\/press-release\/akeneo-partnership-google-cloud\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Akeneo renforce son partenariat strat\u00e9gique avec Google Cloud et annonce sa disponibilit\u00e9 sur Google Cloud 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