Archives for the tag "product information management"
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Oct. 14, 2019
What Trends Will Define 2020?
Get ready to conquer these and other 2020 trends with PIM and PXM! Learn how PIM and PXM can help your company make next year its best yet.
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May. 31, 2019
Power Your Product Experience [Infographic]
The experience economy has arrived. Consumers care more than ever before about their shopping and purchasing experiences — in fact, they now care so…
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Apr. 29, 2019
Using PIM To Succeed In Modern Marketplaces
Increasingly, when consumers need to make a purchase (or just need a dose of retail therapy) they’re heading online to do so. But…
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Apr. 24, 2019
Turning A New Commerce Channel Into A Success
Add Instagram to the ever-growing list of places merchants can sell products. The Facebook-owned social network recently announced they would be adding eCommerce…
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Apr. 15, 2019
Leveraging PIM for Data Governance
Following his breakout session Preparing for PIM: How to approach an Enterprise PIM Project at the 2019 Akeneo PIM Summit, Akeneo functional consultant…
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Apr. 8, 2019
6 Must-Have PIM Features
What do customers care about most? These days, the answer seems to be compelling and exciting experiences. According to recently released research, 86…
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Apr. 1, 2019
Product Data: Comparing PIM vs MDM vs DAM vs PLM
We seem to be living through the heyday of data — call it the data days. Increasingly, industry experts and observers are preaching the…
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Mar. 28, 2019
One Version of the Truth: A Better Way to Manage Product Data
John Russell, the ex VP of Harley-Davidson once said that “we don’t sell motorcycles. We sell to 43-year-old accountants, the ability to dress…
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Mar. 25, 2019
Why PIM Is Always In Style
It takes a lot to succeed in the high-stakes world of fashion: a keen eye for style, a feel for the latest trends,…
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Mar. 18, 2019
4 Ways PIM Helps You Enter New Markets
Commerce is going cross-border, and providing opportunities for real growth along the way. According to research recently published by Accenture, more than 900…
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Mar. 12, 2019
Product Information Management Best Practices | Part 3: Get Your Products to Market
This is a multi-part series on the top 10 product information management best practices. This post covers how to get your products to…
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Mar. 4, 2019
Product Information Management Best Practices | Part 2: Gathering and Enriching Your Data
This is part two of a multi-part series on the top 10 product information management best practices that will help you get the…
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Feb. 27, 2019
Scenes From The Experience Renaissance: 5 Highlights from #APS2019
The Experience Renaissance has arrived. Earlier this month, Akeneo welcomed more than 300 members of the Akeneo family to Paris, France for the…
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Feb. 13, 2019
¿Por qué importa la gestión de la experiencia de producto (PXM)?
El espacio del comercio electrónico está cambiando. Los clientes piden una experiencia de marca persuasiva y coherente dondequiera que compren. La gestión de la…
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Jan. 16, 2019
Top 5 New Year’s PIM Resolutions to Support eCommerce and Retail Growth
It’s a New Year! Have you thought about your resolutions yet? While self-development is important, now is a great time to also think…
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Dec. 14, 2018
How to Improve Sales Using PIM: 2018 Holiday Season and Beyond
eMarketer has estimated that the U.S. alone generates $1 trillion in holiday sales revenue. This holiday season, your eCommerce store will have visits…
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Dec. 11, 2018
Winning the Battle of the Brands: 2019 eCommerce Trends
Meeting 21st-century B2B and B2C customer expectations is an everyday battle for all marketing and eCommerce teams. “Experience-driven commerce” is no longer an…
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Dec. 3, 2018
Product Information Management Best Practices | Part 1: Getting Started with Your PIM Project
This is a multi-part series on the top 10 product information management best practices. This first installment covers everything related to preparing your…
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Nov. 15, 2018
Google Shopping Optimization: The 10 Most Common Google Shopping Errors
If you have ever run a Google Shopping campaign, you know that Google can be very strict about its product data feed requirements….
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Nov. 8, 2018
Understanding the PIM and B2B Market: An Interview with Joshua Warren from Creatuity
We sat down with Joshua Warren, founder and CEO of Creatuity to get some insight on how PIM, a previously B2C focused product,…