Archives for the tag "Multi-Channel"
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Feb. 13, 2019
¿Por qué importa la gestión de la experiencia de producto (PXM)?
El espacio del comercio electrónico está cambiando. Los clientes piden una experiencia de marca persuasiva y coherente dondequiera que compren. La gestión de la…
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Nov. 5, 2018
Four Reasons PIM Will Become More Important to B2B Merchants
In today’s experience-based economy, B2B merchants and manufacturers need to optimize their product information to deliver compelling product experiences wherever buyers shop or…
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Oct. 22, 2018
Omnichannel Commerce: Which Customer Experience for Which Channel?
Online sales continue to grow in the United States and around the world. In 2016 alone, the US had 177.8 million online buyers…
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Sep. 12, 2018
Expert Interview with AOE: How Omnichannel Commerce is Reinventing the Customer Experience in the Travel Industry
How consumers shop for products in an omnichannel world is changing faster than ever. In particular, airport shopping has shifted as consumers can…
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Apr. 4, 2017
The Critical Infrastructure Needed to Power Retail Chatbots
Chatbots are all the rage in retail management and technology circles. Chatbots create a dialog with humans that simulate a natural conversation and…
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Nov. 28, 2016
[White paper] From Overwhelming to Organized: Scaling Global Product Management
In the next 5 years, cross-border ecommerce is expected to reach $424 billion, according to Forrester. Currently 42% of shoppers are only buying…
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